Do you see people you follow or your competitors barging ahead and making it big? While you’re still right where you were, without any substantial development? If you’re wondering on how can you have your digital marketing agency grow? Then this read is a must for you. Let me tell you a thing or two about marketing that might just change the way you look at it.
Invest in quality content:
This is the part where most of the businesses lack proper awareness. They just treat the content or article writing part as an investment, while the actual thought process should be that it is a necessity and a must-have asset for your business. According to a statistic, the businesses with content writing gets about 130% more business conversion which is a staggering amount. There’s another statistic that shows content writing attracts as many viewers with paid advertisements while saving 61% of investment from your pockets. If you need to know how to write a proper content, visit here.
Know all that is to know:
Start researching every single and little way in which your content or other social media platforms you are trying to promote can gain followers. Follow the most trending topics and keep your viewers updated in such a way that they don’t need to look for any other sources than this. Make sure they don’t leave either. The more traffic you get, the better are the conversions. Also, don’t deviate from your field of expertise. Show your own skills don’t try to put your leg into all the trending things that don’t concern your business. As taking such steps would certainly gain traffic but in the end, the conversion rate would fall badly. So stick to your expertise and be honest to your viewers. Your reputation is something you need to stand by, don’t lose it.
It’s going to start slow:
Well, marketing is like one of those things that might take quite some time to pick up, but once it does, it’ll shoot up in no time. That’s the trait this marketing has. So even if the increase rate is slow, it’s still increasing and you never know what kind of a hike it might take. Be patient and wait for it to go big. All you need is the right opportunity and making the most of it is another thing. If you can’t find any such source that could take your brand to a whole new level, then don’t feel low. Somethings take time and not everyone gets the opportunity as such, even if they do, they won’t last long due to the lack of experience. Hence, gain some good understanding and experience before something as such happens and then you could be ready for everything.
Follow the Google guidelines and SEO:
Before you start publishing your contents, go through all that is to know to make sure you generate some positive rank, while searching on the Google. Your ranking on the search engine would tell you how well you’re going to receive the views and traffic. So start optimizing your content before publishing, optimization of content should be done carefully and never be neglected. For your pages on social media, use all those vivid techniques, different page owners do to gain attention, like using contests to gain the attention of viewers, use push notifications the right way and henceforth.
Sustainability is the key:
Even if it doesn’t come all at once, still there’s a good chance you’ll slowly gain the audience. But audiences gained in this slow process are going to be the most loyal ones. So once you start gaining one or two a day, or in a week, that’s still not a number to be worried about. This will start growing and once it reaches its peak, you need to know how not to lose your viewers that you have. Make sure the quality always increases and there’s no depreciation in the content or your services. Your content is a direct representation of your service and that’s how valuable it has to be considered.
The next step:
So, once you start getting a good audience make sure that your level never goes down and you keep rewarding or surprising your viewers the right way. Do it in a way that they wouldn’t want to leave your website. These might seem like an additional investment but such results with a small investment are always worth the spend. Never go easy on the audience and never take their patience for granted.
So once you do follow all those things mentioned above and maybe other things that you think to be right ones, there’s a high chance your website would start receiving a good amount of traffic and after that, the only thing left for you to do is Deliver! Say what you do and do what you say! there’s no other alternative to this. Be specific, build your brand trust. Any business works upon the brand’s trust and its performance. Hence deliver the best way you can and then you’ll have all that a good Marketing agency needs to have.
Here’s a link to the additional information on how to increase the blog audience.
Social media has taken the world of internet by storm. In the world of digital marketing, there’s no doubt social media is on a roll. Just the way people you’re connected with on social media are mostly aware of your whereabouts and what have you been up to, the same way the branding companies have a good eye on your preferences and choice of selection. This makes their task of finding the right audience much easier and precise.
How Social Media will help to promote your Branding?
Do you know? Branding companies have a way of gathering its customers by looking into their age and other personal information? That is how they find their target audience and increase their productivity of advertisements. So let’s just get deep into this and understand what can be potential social platforms that could play a huge role in marketing.
Yes, it’s not Facebook and there’s a good reason why Instagram has taken this place. Ever wonder why? Instagram, in such short time, is able to rule over the social media world and the stories are a big hit than it was ever on Snapchat? It’s because of its reach towards customers in terms of marketing. People around the world dedicate ample of their time in watching videos and posts on Instagram and which eventually helps the brands with their marketing.
Apart from visiting your favourite Insta celebrities for their way of grabbing your attention, have you ever observed they endorse products using their publicity? Yes, brands pay massive bucks for the same. Wondering why branding companies are behind these rising stars? It’s that they don’t need to pay them as much as they need to for celebrities. This helps them reach a vivid range of customers without spending much. Hence they make it a job of attracting their followers and simultaneously earning on the other side. Not just through posts but with the introduction of Live-Videos, it has become much easier for these stars to make a frequent endorsement and the best part? It doesn’t stay forever on their page which most of the stars prefer.
The main reason why Instagram is top on this celebrity marketing list is, that it’s mostly used by age group of 16 to 24 years old, which is about 41% of the total users of Instagram. This is the age group which is mostly influenced by the advertisements. This probably is an age when people follow their idols in everything they can. They don’t have a very good sense of awareness about how the world works which leads them to be attracted to these products.
Well, you might have expected this to be first but yeah, this has been pretty close to Instagram in terms of social media marketing. Facebook is first in terms of reaching people. Almost every person in a developed or developing country has a facebook account, exactly where the branding companies put their concentration completely upon. Facebook has a way of attracting the brands to endorse their advertisement through celebrities or videos. That’s because Facebook has a better data collection when compared to other media platforms. Facebook helps the brand to reach their potential target customers, by helping them with the information on age and likes
From presidents to pizza hut, everyone has their share of Twitter fame. Twitter is an easy to use and day by day upgrading site which modifies according to the user’s feasibility. There are over 330 million active users, who not only share their ideas and thoughts but also tell their preferences of brands and products which gives twitter enough information to attract branding advertisements. You can now share branding videos, images and events that wasn’t possible earlier. If you need a brand promotion, use Twitter to tweet some good ideas and thoughts and this might reach out on a global level making it easier for the marketing of our brand.
Brands that maintain an active account and engage with their target audience enjoy much higher visibility on the web. You can spread a word about your new products in no time and have a wide reach of customers just with a few tweets. The same thing isn’t as easier as it sounds on other social media platforms. The key is to switch up the quality of content by sharing posts from other users. Then you respond to your target audience. Always use relevant hashtags for your posts. This will attract the attention of the users already interested in the niche.
Do I even need to tell you anything about this? I don’t think anyone is really oblivious to the kind of annoying ads that YouTube posts, just before the beginning of a good video. It might be annoying but this marketing technique is usually the best one! Why? Because the Television advertisements are something you can ignore by changing channels, but here, you need to stick in front of the screen until the video appears. Youtube has some billions of videos that might take you ages to watch, so youtube is never going to out of date until something huge comes up. So this is a kind of market that brand investors are always going to be interested in.
Going by the trend even Facebook has started putting up ads in between the videos. But the only difference is facebook videos never gets even one-tenth times the YouTube videos. Which puts YouTube on top in terms of as between the videos.
So, these are the social media platforms one needs to look out for, if they would like to establish themselves in the world of business through marketing. As marketing is the heart and soul of recognition of any particular brand, marketing is the only way of reaching out to billions, no matter how famous the product is. Marketing will help garner a farther range of customers any day.
Have you ever wondered why content writing is considered to be such a big thing? Before going to the tips let me just brief you the importance of content writing. Content writing has taken the world of marketing by storm. How? I’ll tell you! I’ll also tell you how content writing would help you in your business.
Content writing for business:
You’re a website who has just started and don’t have much of a brand recognition. What are your ways of familiarising your brand with the people? or getting more clients for your business? There are ways like having your video go viral but the chances of getting such videos, related to your business, are quite low. In this scenario, the best way to grab the attention of online fanatics is content writing. A good content writing is a direct indication of the kind of website you’re running. Higher the quality of the content higher is the chances of attracting the clients towards your business.
As you can see from the above picture how important it is for an organization to keep blogging, other than just concentrating on their own product.
Content has an incredibly strong grip on culture formation. Content writing not only helps in the free marketing for your websites, but it also brings the traffic to your website. Traffic stats are important in showing the kind of recognition you have in the world of internet and it simultaneously shows how seriously you take your business. It shows the potential clients the relevance to their field of work and how diversified you are. It is a way of convincing the hearts of the visitors and showing how good you’re at it.
Not just that, we understand how bad one needs to spend on website maintenance and for the very same reason, a good ROI is something anyone could use. The better you are, the better advertisements you attract. So let’s not delay anymore and just get to the tips how you can improve your content writing.
All the tips you needed to stand out in 2018:
Things to do:
Make sure the content is relevant to your website and your business.
Plan it out rather than just jumping on it. Find all the relevant websites that could help you in this process.
Take it slow, don’t rush. Understand every little situation and how the world of content writing works.
A good title is the one that attracts the attention of your customers. Try a catchy one!
A trendy topic is always the one to go for.
Stick to the point, don’t dwell from one direction to the other. Know your job and execute it accordingly.
Understand your potential customers and what they actually need.
Produce quality content, don’t go with all the quantity tips. If your content doesn’t have enough quantity, try to finish it with a good quality rather than going behind the quantity theory.
Pictures and infographics are something you should never forget to put. Infographics are an easy way for the reader to understand the story of the article.
Understand the statistics and work on it! Analyzing any situation shows how thorough you are and how strong you are on your point
Use attractive images and the most relevant ones to make it easier for the visitor to read.
Kill the ideas of using any foolproof methods. The more genuine and honest you are the more traffic you’re going to get
Always credit the websites if you’ve borrowed some information or images from them as it’s their stuff, let’s just appreciate them a little. That’s all they ask for.
Google has multiple ways of listing your content on top, so don’t go on searching for different tricks, rather just concentrate on what you need to do and what you’re good at and the traffic would flow on its own.
Content writing is one part and standing up for what you say there is another. As I said in one of the previous posts, do what you say and say only what you can actually do. No fake promises or fake content should be entertained.
Come up with innovative ideas, the ideas that catch the eyes of people.
Write in a way that even if the content is simple it still get its attention.
Your content might not garner enough views, likes or comments in the initial stage but sooner or later it’ll get all the hype that it deserves. Good things are never gone unseen.
A little humour never killed anyone, so even though if it’s a business website, you can still make some unprofessional healthy humour in order to bust off some stress.
Maintain your website with an impression that it’s a one-stop place for reading, and also for all the information that they need in this field.
Last but not the least, enjoy your work, it’ll surely reflect back on your article!
Things you need to avoid:
Don’t try to be so diversified that your website loses its authenticity
You are never supposed to write it clumsy as it’ll only keep visitors from visiting your website
Blackhat methods are something to stay far away from! Don’t indulge yourself in activities like key stuffing or multiple backlinking, as it would only hamper the image you’ve been trying to create all this while.
Don’t forget crediting or providing the sources from where the information has been gathered, or it may lead to some serious troubles.
Good grammar is never a sore to the eyes, so avoid making any grammatical errors.
Don’t restrict yourself to few articles. Write as many articles as you can so one doesn’t have to go to any other website for further information.
In the process of looking for attention, don’t go and share the article everywhere, rather concentrate on one particular social website. It’ll keep you from looking desperate.
As far as my experience with the article writing goes, I think these tips would be enough for any beginner to come out with an impressive article. You might think this is a huge list, will I be able to remember all of this? Well, I went through the same phase, I collected the tips from various websites and listed them down. A momentary look at these tips would show how well you’ve improved day by day.
Once you’re done with these tips, I’d recommend you to go through the SEO (Search Engine Optimization) techniques. That’s what you need if you want to place yourself well above the rest i.e., you’ll be ranked higher in the appearance of results, when someone searches on the same topic in google.
Here’s a link if you want to learn further about SEO: How the Local SEO helps in the growth and visibility of company?
You must have come across many contests while on Instagram or any other social media for that matter. If you want to know how well the contests gain a reach, then you can compare with the other posts on that page and I bet at least in 90% of such cases, contest posts would have the maximum likes and shares. That’s the power of conducting contests. That’s not it, people would not only participate in the contests but they’ll start following up as well, to make sure they are well updated about the contests coming up.
How should I increase my reach?
The best way to increase your reach is by conducting the contests that attract people and make them put some efforts. When you ask the viewers the right way, they not just participate, but also tend to share or comment. These shares or comments are seen by the other people on their friend list and they decide to hop in as well. This eventually reaches the other guy’s friend list and the story goes on. This way the total number of participants increases to a great number. Let’s look at a few of the factors that affect the kind of influence a contest can have on participants.
A representation of the contest is always the first and foremost thing one needs to take care of, before posting it on social media. Other posts or texts can be edited after posting but these are something not to be messed with. The choice of words is important as well as, if there are any grammatical or sentence forming errors, it might lead to some other meaning which would eventually land you in trouble. So make sure that the sentences are written well and has no other meaning to it. Make sure you avoid any vaguely written lines and be right on point.
Hashtags are another way you can increase your visibility throughout the social media platform. These days audience don’t have the time to go to the page and search for the competition again. They rather just prefer going with the hashtags. This not only shows the contest details, but also about the different participants who have shared the same. This way the whole contestants could get under one roof. The comments are passed and posts are liked which eventually increases the reach to a great amount.
Multiple social media:
Once you’re done representing the right way and putting all the required hashtags, now it’s time to share them on multiple social media platforms. There might be people who encounter the same post on one channel but not the other. This way people from multiple platforms can come together under one roof using the hashtags or the provided links and participate in the contests. The likes that are visible to their respective friends, prompts even those people to go ahead and participate.
Get it promoted by other pages with the same field:
Good connections are always a cherry on a cake when in need. So, if you have connections with other Instagram pages with some good amount of followers, operating in the same field, they might help you get a lot of attention from a different set of people. That’s like a lot of increase in traffic. Who wouldn’t like to enjoy some free rewards?
One another thing you need to remember is the action of reciprocation. When you reward someone with something for almost nothing, they get a sense that they owe you something, so when there’s an opportunity to give back to you, they’d gladly take it if they think you can help them. This is how most of the conversions are done on a small scale.
Once you’re done writing and sharing, keep following the posts to make sure you track the kind of response you get. Reply to all of the comments and keep putting up stories about the same so people who missed to look at it could get a clear picture of it again. Don’t post the stories too often, to an extent that it annoys the viewers. As there’s a high chance that people might unfollow you. Keep it simple, short and precise so people would enjoy some of these as a reminder.
Analyze all the stages:
Learning is the most important stage of any business. The more you learn from experience, the better way you deal with the next contests to be held. Know your strengths, analyze which procedure was the best. Learn which social media platform earned you the most audience. Read the comments and understand all the mistakes you’ve made so far and try to avoid them in your next.
Announce the winner:
Don’t forget to post the winner details on your page. That way, they can show what they’ve won and how lucky they are to get the reward. This not only increases the enthusiasm in other users in that person’s acquaintances, but also helps you in the increase in your traffic. Make sure that the reward is good enough to be publicized. That shows what kind of a good offer they’ve missed. This makes them not want to miss such opportunities ever again.
Why should I host these contests:
If you’re still not convinced with why you should conduct these contests, let me brief you with this a little. The contests you host has the most possibility than any other way to get a good audience. People would start visiting your page often. Once they are used to it, even the most of negligent viewer would follow you. That’s the power of contests in attracting the human attention.
Free gifts with little or no effort are always welcomed by anyone. Be it a rich guy or a poor. Free things are always precious. This give away technique might seem to be costly but just think it this way. Rather than spending millions on advertisements, why don’t we just spend a few bucks on contests and get half the traffic? The advertisement followers might refuse to follow on Instagram. But the contest participants are very likely to follow you for further contests.
Have you ever noticed how known it is to everyone about the FIFA world cup? Just 4 years ago, in the 2014 world cup, not all the fans had an idea when these matches are being held. But today, everyone knows about FIFA 2018 World cup. How? That’s the magic of Digital Marketing. It makes you aware of all your surroundings and helps the sponsors receive their money’s worth.
These days all of us are on some or the other social networking sites. As we swipe down the newsfeed or other social media walls, it takes a little time being acquainted with all the new things happening around. Social media is full of images and images are easily understandable and attracts the reader’s minds. Hence, people prefer going through social media rather than reading a whole article. So let’s not delay anymore and get into the different ways how big companies are expanding their market reach through digital marketing.
There are multiple ways in which FIFA managed to expand their reach. Calling out for different techniques, listening out to every single idea, FIFA managed to name itself among one of the biggest names for branding. It’s not just the marketing, but also the kind of craze football and FIFA world cup has had over the years, lead to this. Let’s look at a few different ways in which the hosts managed to get their attention on every mind.
1. Through fan events:
These days almost every other promotional technique is implementing these, as this is the most possible viral content anyone could ever deliver/ The competitive spirit helps them have a great reach throughout. The one common trait in every human is that they love competitions, some take it lightly whereas some take it very seriously and have themselves indulged in these activities for hours and hours, just to triumph over someone else. This is the opportunity for the marketing side to get a grip on the audience and spread their brand name. Let’s see a few of these fan events that we often hear.
Developing a game in the name of the particular company helps in the recognition of the brand all over. Such games are developed and then the options of online multiplayer are introduced. This is the first step to the spread of game from one person to the other. Other required ads are placed in the available spaces for further promotions.
The game of predictions, where exciting gifts could be won seems to be like the best event, as you only have to predict a few things and if by luck, it works out, you’ll be winning some great prizes. Here, we might think that this may be a loss of money for the hosts. But in the end, it’s going to save them some millions of rupees for marketing.
This is one of those types, people indulge in betting for their players and in the end, if the players they select perform, they get a gift in the form of money. The process is simple. One has to select 11 players out of the total 22 players playing a match. If the players they select, perform better than the other 11, they start scoring points, the selector with the best 11 will be awarded the prize money. A captain can be selected as well. If the person you made the captain is the best player for the day, he’d be scoring the double points when compared to the others. Here, people tend to taste the win and a loss. But when they start winning, they crave for it even more. This makes them come to the site again and again and this leads to the traffic of the page.
If you’re wondering what this is, then let me give you an example. You might have encountered in your social media, how different websites ask you to show your support for your favourite team. This leads to people updating their profile picture and you’ll know that FIFA is coming soon. Hence, that’s how they do it to attract a number of viewers.
Quizzes are another great way of grabbing attention, especially of the football fanatics. You might have seen on a regular basis, how different websites conduct quizzes and later ask them to share on their timeline. This leads to a broader reach of the brand name. Hence, this is one of the best techniques in order to grow your identity.
2. Through online telecasts:
Online advertisements are on a rage these days and this is the most effective way of reaching your potential customers. First, different people’s likes and opinions are recorded through various social networking data. Then these people are sorted by their likes, age and gender and they are targeted by the appropriate brands. The same is the situation with FIFA as well. They target more on the audience who seemingly are interested in football.
3. Through fan parks:
This might just seem like a waste of investment, but trust me it’s not. If you’re not a football fan, go to one of the fan parks. The cheering crowd, the supporting fans and their enthusiasm, makes your adrenaline go crazy. That’s how they make even more through events such as these. So never for even a second mistake a fan park as a waste of investment.
4. Promotions on the official website:
The official website is the one place that pops up first whenever someone searches for football. Such is the kind of following FIFA has garnered throughout the years. This makes the website more approachable and this eventually increases the traffic for the website. So whenever someone enters the website, they can watch the live streaming and as well as they can even look at all the tournaments when and where one can find.
5. Blog Posts:
The blog posts are considered to be the best way to attract the customers. When you provide everyone they’ve been looking for, when both of your fields align, that’s when the customers are attracted and start investing in you, understanding the kind of knowledge you have. In addition to this, a large amount of traffic income is seen when the blog contents are good. This is an additional way of attracting potential customers and hence, FIFA is able to attract a lot of sponsors through this.
6. Social Media:
Different social media platforms have different ways of marketing their products, when it comes to FIFA, Facebook has been playing a vital role in keeping everyone updated on the latest updates and information. After every match, some or the other page shares a story about the happenings of that particular match and makes it even interesting for the readers. This leads to a better enthusiasm from fans. The fans even share their personal opinions or criticize a few decisions which lead to a growth in interest for even an average follower.
7. Usage of Hashtag:
Hashtags are a trend everywhere. It initiated from Instagram then twitter and now it’s all over facebook. Hashtags which are usually denoted by # and the topic is followed after it, has been on a roll these days. It’s an easy way to find posts that have related topics on the internet. If you want to look for FIFA related information, you could just type in #FIFA and it shows all that’s related to FIFA and you don’t find any irrelevant topics here. So this is an easy way, like a one-shot destination to the required place.
Youtube is one more of those few social media where a great hype could be created for a brand like FIFA. FIFA has been conducted for a long time and there are ample of incidents that could make the channel go viral. Once the videos go viral, everyone starts to hear the name. This makes the sports even more interesting. Some of them would start following the game. They like to see how the two who fought in the last match, would react when they see each other. Situations like these help people with their interests.
That’s not it, if you yourself want to witness it, you can check it here.
If you’d like to learn about football in Russia, for all the predictions, fantasy, scouting and drafting of dream XI players and other regular updates, do visit this site.
Social media and SEO work hand in hand and are becoming more interdependent on each other. Basically, these two things are the main reasons because of your which your business will be getting success. The strategies of the Search Engine Optimization and the capability of reaching people through social media gives a lot of boosts your business campaign. Social media is a very powerful tool, if an online business doesn’t get optimized on social media then the business is losing a lot of their effective customers. Whereas social media doesn’t directly hamper the rankings of a business page but instead acts as an important aspect of the ranking of the page.
High Rankings in the search engine is what every online business is dependent upon or every business wants to gain from the Social Media Campaign. And there are various ways to improve the rankings and engagements for your business campaign in the Social Media. And having the positive social media influence on the business is very important. It is possible to improve your rankings and engagement of people to your social media site.
SOCIAL MEDIA AND SEARCH ENGINE OPTIMIZATION RELATIONSHIP
There is always a strong interrelation between Search Engine Optimization and Social Media as your activities in social media decides your rankings in the search engine.
Have you ever wondered how you get the desired answer when you search something on the internet? It’s all because the Google and other search engines check the contents and post the best content only.
When your post or the content get shared a lot of time it is one type of indication that you have a great blog or content which attracts the people. The search engines always think that the content or blog which are shared or viewed a lot will have a very good content as people will share those blogs or contents only which will have the great contents. It’s ultimately like people are the decision makers what they love the most will get served as the best.
As in an organic search what is the most influencing factor is your content is able to reach to people? And how much is your post is being searched? Not the social signal you get. Social signals include the number of likes you get, the re-tweets, the comments etc. it entirely depends upon the number of shares you get. And sometimes people think that they have great followings on social media so they will rank high in the search engines then you are mistaken the rankings doesn’t depend on it.
Below are some of the ways which help you in gaining the engagement on the social media platform:
CUTTING DOWN THE WORDS FOR SOCIAL MEDIA: the contents you write on social media should not contain a lot of words. As social media is a platform of entertainment for people so they don’t want a lot of words. As less the content is with more information and keyword, the more the people get attracted to it. The surveys conducted says that in facebook the click-through rates on the long paragraphs are 2-4% slower than on the contents having fewer word likes 40-50 character long sentence. But you should use all the words or keywords that are important and keep the content short.
ENGAGE PEOPLE IN WHAT YOU WANT FROM THEM: Requests always works out, audience sometimes requires requesting them which helps in connecting more with the content. The keywords like “comment”, “like”, “share”, “retweet”, “checkout” etc are the commonly searched words or the most clickable words by the audience in the social media. When you want your audience’s to do something for you always be requesting and concise. Never and ever give a chance to people to leave your page without commenting, liking, sharing, retweeting etc on your post.
ATTRACT PEOPLE TO YOUR CONTENT: The most important thing to remember is never sell something to your audience instead check what they require and help them with that. Always remember to answer each and every question which may be some of their queries, important points, doubts, problems that pop up in the mind of the audiences. And add all the links to these question answer to your main blog in the social media, which the people can find easily.
MAKE YOUR PRESENCE FELT AND INCREASE VISIBILITY: Creating your presence felt in the social media platform is very important for any business. Because the ranking given by the search engines is always done by the checking your social media presence, keywords used, and how effectively you are reaching to the people these all can be done by a well crafted SEO service. Whereas the links which you provide on your content doesn’t add up directly to your rankings in the search engine. These are considered only when the posts receive a “no follow tag” which means the origins of the post are being ignored by the search engine.
PAY ATTENTION ON THE KEYWORD: the keywords which are very relevant to your topic are to be chosen and these important SEO keywords are to be incorporated into everything like the headlines, taglines, links, summaries etc. even it can be incorporated in the social media bio’s and can include the keywords as the caption and include the pictures on the blog. People who are searching for these keywords will always come across your blog and you have relevant content then you can make them to your customers. As they can know about your strategies, business plans, ideology etc. which will at the end of the day help you gather a lot of leads to your blog.
OPTIMIZING YOUR KEYWORDS: the keywords which you post are to be chosen carefully and then to be posted on your blog as similar to the links, and hashtags you chose which helps you to amplify your search ranking in the social media result and increase your discoverability in the social media platform.
To know whether the content is effective is not by the ability it is reaching to the people and the ability in which it is gathering the following of the people and established it is to gather more and more new audience to its blog. The social media has a great contribution to the SEO also as the content not only gets attention in the social media but also gets the high rankings in the search engine results.
USE KEYWORDS TO IMPROVE VISIBILITY: To increase the visibility of your content or blog in the social media platform it is very important to come up with new and creative thoughts each and every time you write a blog or a content. And should apply the best SEO strategies and with the relevant keywords involved. The searches should be so efficient that whenever people search for something your business should pop-up in the first.