Social media keeps on changing in place of it new and latest social media marketing trends 2019 updates in place of older ones. A lot of people all over the world use social media for various purposes.
As it is the time to say goodbye to 2018 and embrace 2019, to make this new year fantastic for you. We bring ideas and suggestions to know the latest social media marketing trends that we can expect to see in 2019 as the social media marketing updates.
Which is the most used social media platform?
Facebook is the popular social media platform and is the top sites used for social media marketing by a lot of people all over the world. Here, the user base is enormous after Facebook all other social media sites like YouTube, WhatsApp comes into competition.
While people using so much social media will lead to increased spam contents. To reduce it and make the social media app user-friendly the primary social media site like Facebook, Instagram, YouTube have started taking necessary actions against it. Earlier, in 2018 Facebook spammed 837 million spam contents in 3 months, on the other hand, Instagram has taken down 5 million violence related graphic content.
Eventually, in the mid of the year, 2018 Instagram announced that it would spam all the fake users and followers to make the platform generic, so, as Facebook promised. As we can see so the social media apps are making sure to remove all the spammed content and fake users it is giving and evident chance to the influences to grow.
According to Google Digital SnapShot, the people preferring the influencers reviews and following them has increased a lot. As the spam content and fake users have decreased the influencers are growing. The millennials following the influencer are increasing day by day. We can expect shortly; they will play a significant role in promoting the brands.
Top social media sites
Facebook
The world’s largest and loved social networking site is Facebook. Eventually, Facebook is considered to be the top social media marketing site and widely used all over the world. Approximately, there are 2 billion active user’s on Facebook.
YouTube
In the digital platform, the public’s favorite video sharing platform is YouTube. People here can upload and view all type of videos that they want. Roughly there are 1.8 billion YouTube users all over the world.
WhatsApp
While WhatsApp social media used by a maximum number of people and owned by Facebook. It is famous for sending personal texts to those whose contact you have. Instead, being under Facebook, it works independently. There are 1 billion active user’s in WhatsApp.
Instagram
Unique social media site Instagram: which contains images and also owned by Facebook. In short, period became very active among people maintaining a 1 billion users record.
Nowadays, Pinterest is grabbing all the limelight with the increased number of users. It has 20 million unique visits every month. It has become a critical player in the social media marketing network and promoting the brands.
How do I promote my social media?
Nowadays, every agency present should find one way, or the other is having a website in digital media. This is not it; even it became very crucial for every company to be visible in digital media including social media.
Always be very active in social and always provide your complete details in all the social media sites in which you have a company profile.
Social media without being social is useless, interaction is essential, engage with the people.
Don’t over promote your brand with a lot of ADs, Keep it less but interactive.
Share interactive videos, images, gifs and engage the audiences in your brand.
What are the latest social media marketing trends?
This is the right time as we all are coming to the end of the year, it is the exact time when all the techie’s start searching for the latest and new trends. Today, we mention some of the latest social media marketing trends that are upcoming and will take the digital marketing into another level.
In the year 2018, we have seen a lot of data breaches in which the major one was the Facebook data breach then Google+ user accounts hacked, after which the Quora data breach also took place. Upon all these, the most unexpected one was 50 million Facebook accounts hacked, and 90 million were sent mail to change the password.
It was one of the most controversial data breaches that took place, while the blame is on Cambridge Analytica for infringing some 50 million users data so that they can influence the elections.
All these data breach and misused protection people lost trust in social media platform. To overcome this the significant trend coming this year is:
Social media platforms are striving hard to regain trust and rebuild the brand name among the people. Also, trying to build up a stronger protection guidelines so the further data breach can be stopped.
All the social media sites are busting the Fake users in the platform to promote their brand and gain users. Instagram, Facebook has already taken a necessary step. You can also track down yourself with the tool called SparkToro that will help you in knowing the fake accounts and the fake follower.
(Source: Sparktoro)
Facebook Trust issues
Not just the Facebook data breach, the social media giants were paid for fact-checking on behave of Facebook. It hired the private agency to check the content and remove the accounts, reducing all the fake comments and the users. This action was majorly for President Donald Trump, and the counterfeit users were suspected from Russia spreading hatred against President.
One of the marketing agency hired by Facebook to accomplish this task was snopes.com, they said in the media that.
“Facebook is not taking anything easy, and just making themselves look good and paying the agency.” With this statement, Facebook even gained a lot of criticism and gave people another opportunity to lose trust.
There were three separate information was found to decrease the hatred messages on Facebook. While this idea backstabbed and only minimal results came to limelight, and the third party fact checkers even told that Facebook ignored all the outstanding results which led to minimal effects that impact the work.
According to one of the research expert using Facebook said that:
Trust is something which will be there until someone gives a reason to lose it and Facebook is giving this everytime so, people are losing trust from Facebook.
However, the people who majorly suffered from this data breach is the Europeans. According, to the GDPR or the privacy and policies, act Facebook charged in the court and CEO of Facebook was asked to attend the trials. Due, to this protection breach a lot of people vastly from Europe, left the Facebook platform which is a considerable loss.
FACEBOOK SHOP ON YOUR STORE
If you have a Facebook Business page or community but not the Facebook shop, then it is the high time to have it. People and companies these days are majorly turning towards Social media. Create a Facebook shop for your store to provide the consumers what they want.
However, you can find the plugins for Prestastop, Magento, Shopify that will help you to integrate the store on your Facebook page. It is the best way to convert normal users to customers, by using this you can track the customers, what are they buying, what is there are of interest. Not just this, you can even track where are people are coming from, how they came and where they left.
While this is the latest trend which you can expect to see in the next year, where you can keep track of your customers and their interests to have smart analytics.
6 SECONDS VIDEO IS OLD FORMAT AD
Gone were those days when companies used to have only content and write up nothing more than that. While these people don’t want to see the old boring text that is when the videos came. The ads shown using the videos are appreciated the more.
People these days turned towards YouTube for business branding; earlier the Video ADs were used to be of 30 seconds. Gradually with time, the 30 seconds ADs became old and boring that when it was recommended to have the 6-second ads. It is the shortest form of the ADs with people stuck to it.
According to one of the leading brands L’Oréal beauty products they have used the best social media marketing strategy to rule the social media platform and they said:
Earlier we used to rely on 30 seconds AD, but now it is good to break and make 50X more Video content than a longer one. Internally, today’s pitch audience is for 2 Seconds Ads and 6 seconds has become the new long format ADs. Each of the videos here would be short and customer-centric.
E-COMMERCE SHOPPING USING INSTAGRAM
This year Instagram came with the latest and new shopping feature. Here, people can look at the products and price on Instagram, they can add to cart and shop later in the original site. Eventually, this trend was quite a big transform. Keeping this thing in mind we can expect that in the coming years there will see a massive transformation and new trends are arriving soon.
In the year 2018, adding the products into the cart till here it was limited.
While in the next year it is likely that Instagram will also introduce the buy option. Here you can directly buy in Instagram instead of visiting the brand site. Then putting soul into branding soon it is going to deliver the goods to doorstep.
We can expect that Instagram is turning towards a whole new E-commerce site much more than that of picture sharing and messaging.
AUGMENTED REALITY or AR ON INSTAGRAM
With the successful implementation of the Augmented Reality or AR through the most popular and loved game Pokemon Go! That is People came to know about AR. Slowly this social media apps like Facebook, Instagram, SnapChat took over the AR and made people go head over heels for the AR pictures.
While coming to Instagram, it already has gained a lot of popularity and people these days are turning more towards Instagram. However, Instagram even allowed the third party users to create the Instagram filters. There are huge plans for future in AR that will be undertaken by the social media platform.
Facebook, is going to introduce the personalized messages to the customers, which will contain the product images that will have AR. Near future, all the brands will be using AR videos to increase the user experience. It may include AR lens which will help the user to virtually try he product. At first used the AR feature in the year 2019 Facebook will be using the AR lens in personalized message to improve user experience.
FACEBOOK SUPPORTING PAID ADS
Google is supporting a lot to the Organic search results than the paid ads, and on the other hand, Facebook is supporting more the Paid Ads.
Yes, you hear it right Facebook is supporting more the ADs that are paid and decreasing the reach of the organic ADs. This may be a disheartening issue for all the brands who have a base on Facebook.
The researches even show that if a page is having likes approximately 500,000 in this only 2% would be the organic ADs. While the other disheartening news is this will increase in the upcoming years. Eventually, lessening the organic reaches maybe till somewhat negligible.
Facebook even claimed that daily Facebook receives a lot of contents in the case of organic ads. For this, they have to become very picky about the materials. Now they have to keep the most relevant content; this is a small trick by which Facebook is transforming the users into Paid customers, and not encouraging the Organic ones.
INCREASED USE OF DARK SOCIAL
The traffic here comes through private connections which include personalized emails, instant messaging from the individual digital media channels. Initially, we can say that users usually copy the texts or the links and send them as customized to the target audience all these things sum up to be a Dark Social.
In the upcoming year, we can expect that:
Dark social activities will dominate the social media platform. While driving a lot of traffic to the website. According to the reports until 2020 90% of the content shared on the social media sites would be from the Dark social. Similarly, the maximum number of click backs to this will be from the desktop.
If you have a social media account, then be alert with this, and people get most of the time attracted to mobile texts and links to get engagement.
LIVE STREAMING
Social media apps like Facebook, Instagram, YouTube have made people crazy about live streaming. This year it was found that the users watch the live streaming five times more than the pre-recorded videos.
As soon as the social media apps introduced and it became a huge hit, most of the top rated brands started incorporating it in their business. VR or virtual reality is also a big reason for the success of live streaming. Nowadays, the brands and the celebrities try to connect them with the audience using social media apps live streaming. However, this is increasing the urge for the live streaming, and there are a lot of things in live streaming future.
Live streaming is a blessing for e-commerce companies.
Nevertheless in the upcoming year the after display ads and video ads, the e-commerce brands will soon have the live streaming ads. This is based on a single concept that is “see-no-and-buy-now” and will provide the live online shopping experience. Later, on this will become very frequent and important.
The brand will then showcase the live ads with the brand ambassadors and the trusted experts. Not just the experts, it is even expected that in future the live streaming will change the idea of customer service.
E-commerce companies mostly will start using the live streaming platform in various social media apps and will try to solve their problems using the QA sessions. By, doing this the audience will get an immediate reply and that too live. Similar to the voice calls customer service, chat service, and email services similarly in future live streaming customer services will become popular.
Key Takeaways
As we mentioned in the article, these are the most important trends that we expect to see in the upcoming year. The latest trends are enormous and should incorporate in the brand tactics as soon as it gets released because of time and tide waits for none.
Even if you miss to get some updates as soon as it arrives, stay tuned to our blog because we publish every new trend as soon as it releases and every tactic in the technological arena. If you have any difficulty regarding the trends and tactics related to digital marketing.
Contact us! Whenever you like, we will try our best to solve your query!
As a result, of increased use of online web media, the marketing strategies have changed a lot. This article will provide will, therefore, provide all the related information about Digital Marketing Courses. So, you will also get an idea on how to go ahead with digital marketing as your career.
What is digital marketing?
Nowadays, we all know that Digital marketing contains all of the marketing techniques that use digital channels like search engines, social media, email, and their websites to connect with customers, marketing is nothing but comparing the audience at the right time and improvise the sites.
Why is digital marketing important?
Like any other form of marketing, the primary purpose of digital marketing is essential to advertise and sell your business online.
What is the advantage of digital marketing?
However, the first and foremost advantage of digital marketing is it is cost-effective. It will cost you less when compared to traditional marketing like on televisions. Hence, you will be able to pay attention to the targeted audience.
What skills do you need to digital marketing?
Furthermore, one must have an expert skill in digital marketing. Always, have a proper idea on its fundamental topics and subjects.
Hence a preferably a course on essential topics.
Paid social media advertising expertise.
Professionals who are experts in every marketing sector.
The ability to think objectively.
Creativity and analytical abilities.
Consequent visualization
Above all ability to think objectively.
How does digital marketing strategy work?
Think about the present marketing system.
Decide the best customer and plan accordingly to target them.
Likewise, you should reach the audience quickly.
Use apt technology.
Probably set growth goals.
Why you need a digital marketing course?
However, you can become a digital marketing expert by learning through internet but taking proper classes, and a certification course gives an appropriate structure, how to plan the strategies and work for the websites to draw more business.
What are the courses for Digital marketing?
While, there are numerous courses offered in digital marketing. Major topics mentioned below, therefore, selecting a specialization is easy.
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Email Marketing.
Inbound Marketing.
Growth Hacking.
Web Analytics.
Mobile Marketing.
Check out the five top free online courses to build your digital marketing skills. Refer here for more information.
Google Online Marketing Challenge
Over the last eight years, digital marketing has come a long way. This online course covers first digital marketing, search engine marketing, search advertising. It also includes mobile marketing, social analytics and video making a course for beginners.
WordStream’s PPC University
PPC University is free online learning for WordStream and digital marketing skills. You can access Webinar classes to enhance the digital marketing knowledge and can access through mobiles also so that you cannot miss any classes and updates.
Social Media Quickstarter Digital Marketing Course
The constant need to update with the latest changing trends like email marketing, social media marketing. Excellent training on social platforms like Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, YouTube and blogging.
Inbound Digital Marketing Course and Official Certification
HubSpot Academy offers a digital marketing course, having more than 3,000 students participating at Udemy. Here students will learn the basics of inbound marketing, SEO, landing pages, blogging, conversion optimization, and email marketing.
There is an exciting offer which they offer is, after the certification exam, graduate students will receive a badge for their resume or LinkedIn profile that they have taken a course with HubSpot Academy.
Alison Free Diploma in E-Business
Hence, Alison Free diploma provides a free digital marketing diploma course. It is an excellent opportunity to build skills in Google ADs, Search Engine Optimization, campaign tracking, revenue metrics analysis, digital measurement so on. Alison is an online learning community to improve your digital marketing skills.
How to do a Digital Marketing Course in Delhi?
Besides online courses, we have mentioned all the top digital marketing courses along with the modules structure and the contact details of the institution.
Delhi Courses
Modules 60 Modules (Combination of 5 Courses)
Institute’s Age Established in Early 2008
Contact Info 9990716846, 9990128280
Mail Id [email protected]
Website http://delhicourses.in
Centers East Delhi, South Delhi, West Delhi, North Delhi, Noida, Gurgaon, Ghaziabad.
NIIT
Modules 12
Institute’s Age Established in 1981
Contact Info 1-800-208-105
Mail Id [email protected]
Website http://www.niit.com
Centres East Delhi, South Delhi, West Delhi, North Delhi, Noida, Gurgaon, Ghaziabad
Modules 7
Institute’s Age Established in 1957
contact Info 9250127573, 011 24645100
Mail Id [email protected]
Website https://www.aima.in/
Center South Delhi (64 Centers in India)
What are the digital marketing courses in Mumbai?
Most importantly, listed out the top 3 digital marketing courses in Mumbai.
IIDE-Indian Institution Of Digital Education
IIDE provides a complete professional certification with a 6-month course.
You can also contact them at [email protected] or reach out to them on the contact numbers Andheri Campus: +91 9619958615.
Churchgate Campus +91 7710002589.
Website www.iide.com.
Digital Skills – Best Digital Marketing Course in Pune
Office No. 303, Third Floor
Kolte Patil City Space Next to CTR
Above Mahindra.
Viman Nagar, Pune, Maharashtra 411014
Phone: 094220 03946.
Best Digital Marketing Courses In Bangalore
DigitalKora:
Address: Beside Ezone shopping mall,
Above Ramdev medicals,
3rd floor, Maratha Halli,
Opposite to park plaza
Bengaluru
Karnataka 560037
Contact:088678 96632.
DigitalAcademy360:
30 Modules will be covered along with the certification,
Batches are available on weekdays and weekends as well.
Log onto https://www.digitalacademy360.com for further information.
Digital marketing course in Hyderabad
However, are few digital marketing course details mentioned.
SKARTEC Digital Marketing Training Academy Chennai
238, Rohini Flats,
Jawaharlal Nehru Salai
Anna Nagar West
Chennai
Tamil Nadu 600101
Phone: 097414 27564.
FITA -Java Selenium Hadoop Digital Marketing SEO PHP Angular Web Designing Training.
Challa Mall 5th Floor 505
Sir Thyagaraya Road, Pondy Bazaar.
Parthasarathy Puram, T Nagar
Chennai
Tamil Nadu 600017
Phone: 098404 11333
How to develop a digital marketing career?
Besides learning a course in digital marketing, having a career in digital media is best. However, there are excellent option available you can take a look below.
Create your profile.
Take a digital marketing course.
Update yourself with the latest trends.
Use your creative angle along with market strategies.
Go and form a group who are interested in the same subject.
Practice the digital marketing trends on a demo project for a real-time experience.
Learn every day and put these things in practice.
What is Digital Marketing M.B.A?
Master of Business Administration (MBA) programs in digital marketing provide the students with the necessary technical education and digital education to learn, plan and execute digital media strategies.
Here are the course agenda for Digital Marketing M.B.A:
General marketing strategies.
Business-to-business marketing (B2B).
Financial analysis.
Market researching.
Proper Business planning
Good Interactive marketing.
Digital advertising goals.
E-business technology.
Social media marketing strategies.
Internet marketing.
Marketing Management System.
Web analytics.
What is digital marketing career?
Depending on the specialization, you may be able to take up one of the following digital marketing careers after course completion.
Become an Interactive advertising manager.
Marketing manager.
Supply chain manager.
Digital business analyst.
B2B marketing analyst.
Business Consultant
Conclusion
Therefore, we can say that there is a huge demand for digital marketing in the market.
Eventually, new marketing strategies emerging every day, there is a lot of scope for new job profiles with decent pay.
Gradually, the digital platform gives many opportunities, the future of digital is bright with a lot more to come up!
Further mentioned if you have any confusions and issues about Digital Marketing, we are ready to help you 24/7!
Latest web design trends 2019 becomes very important while coming to year end. The success rate of a website depends on the web design trends. Since your website defines your business, you have to take utmost care while designing.
Make sure the website is designed correctly where it meets all the constraints. Not just the web design even concentrate on the user experience for which you must concentrate on the latest UX trends 2019.
What are the qualities of a good website?
A professional or expertise is needed to design the best website. Then the website design attributes combined to give the best results.
The design patterns and principles will surely help in making the website attractive. However, Usability of the website also plays a crucial role.
What makes a good web design?
Great web designing trends always contain a positive attribute for the website and also for the business.
It involves four steps namely planning, creation, adding images where required, updating the website. Make sure all these steps are updates in regular intervals.
What are the factors which influence a good web design?
There are other factors that involved in the latest web design trends. “Content is the king”- Website design involves content, architecture, user interface, navigation keys, website layout, attractive colors, decent fonts, images, icons and so on.
In this article, we listed out all the crucial aspects that make your website attractive and user-friendly with the latest UX trends, that will engage a lot of people.
User-friendly
Do not overdo your website always have the latest UX trend. Putting many elements on the first page does not appeal.
Adding too much content leads to confusion, and the users will end up leaving the website that is why having a latest UX trend helps. So, it is better if you pay attention to the upcoming and latest UX trends in 2019 it is very useful.
The primary purpose of visitors is to explore the website and keep them engaging. You cannot beat the simplicity, and a simple and clear design always does wonders. Easy navigation from one page to another is also an added advantage. This will decrease the bounce rate of the website.
Good Content and readability.
Good content always attracts more readers or visitors. Keep all the necessary information on the website. Content is an integral part of the SEO practices.
The content should be very relevant to the attributes. Do not overwrite as this may not impress the readers. Be very precise, explain when it is required.
Readability is another vital factor which binds the visitors. Always keep the website easy to read, clear to understand. Include all the SEO elements like keywords and metadata. Use the fonts which are smooth to the eye. Choose different fonts for a main heading and subheading.
Maintain consistency
Always keep the font style same throughout the website. Do not try for different styles for each page and confuse the visitors going through the website.
The buttons should be easy and smooth for the website. Differentiating between headings and subheadings makes your website look fabulous.
Easy to navigate
Navigating from one page to another should be smooth. Use active navigation attributes, easily clickable buttons. Keep in mind to follow the three-click rule, for the visitors to get the required information within these clicks.
Page Load made easy
Visitors hate to wait for the web page to load. Design the page in such a way that by the easy clicks it leads to the desired page.
You have to optimize the size of the images, putting the code into a CSS, Javascript files as this reduce the HTTP request.
Interactive
The primary purpose of the visitors is to get the required information. You have to design the website in such a way that is interactive, and it communicates well with the visitors.
This makes the visitors spend much time and if your website. You can add chatbots so that they can be interactive.
How can you make a website effective?
You can make an effective website plan by following the basic tips. Make sure you implement some of these tips to get the best results.
Know your purpose of communication.
Make your site easy to navigate.
Include quality content.
Keep it simple and understandable.
Include a blog.
Follow simple SEO and get searched.
Implement a Mobile friendly design.
How to make my website popular?
You can make your website popular and get searched in Google by following simple SEO techniques. The general tips to make your website popular are:
Optimize your website traffic.
Promoting your site.
Tools which can monitor website traffic and links to your site.
Content development.
SEO techniques.
Meta tags.
What are the latest web design trends in 2019?
The latest web designing has become much more sophisticated and user-friendly. You can explore a lot while learning and designing the website as well.
Keep track of all the latest web design trends so that you avoid ending up designing an outdated website.
This is a new trend where the designers use the Geometric shapes for a softer look. The old box type buttons are out of fashion now.
Flat Design
It is about minimizing and usability. Flat design mainly targets the important parts of the website, it is a fresh idea to implement to load faster images and high-resolution images.
Bright colors
A regular study on colors has revealed that 85% of the visitors get attracted to the website’s bright color.
The overall look for the website should be classy and give a pleasant look. This makes the visitors spend some time on your website.
Bold Typography
The web design is taking a new face every day, one is such Bold Typography. This feature supports the Content rather images where it becomes tough to load the images on the mobile apps.
Chatbots
Nowadays many websites have added a chatbot. You can find it popping up as soon as you land on the first page. Hence, can also add a chatbox with a creative image.
You have to design a chatbot in such a way that it answers all the general and possible queries visitors come up.
Add Animations
To make the visitors more engaging, you add small animations in the web pages wherever they are required. The latest web design trend is adding a small video or a GIF to make it interesting. Animation is useful if the page unexpectedly crashes, or takes time to load for any other issues.
Microinteractions
Eventually, Microinteractions take animation one step ahead regarding user engagement. These are animations that respond to the user.
It is designed in such a way that when you place a mouse over a particular space, an animation is triggered. These are called micro-interactions and has become a viral web design trend these days.
Include Reviews
Make most of the social media platforms useful. You can add social proof, positive reviews, on your website.
Enhances the growth of your website, and the visitors also feel happy if they see the testimonials, by building trust in your business. All all the social media reviews so that the visitors easily get convinced.
Hamburger Menu
A hamburger menu removes the pages in the main menu of your website and puts them behind the hamburger icon.
You can have a website that is very minimal, as it allows you to include fewer elements on each page. It can also provide the navigation your visitors need.
Tactile Images
You can try these real images instead of old pattern images. These add a more realistic touch to the images. Tactile design adds a shadowing effect and a more profound image and makes the image more real.
Floating Navigation
All websites have navigation at the same place. The latest trend in web design to consider is floating navigation.
While it stays visible even as you scroll down the page. It also has the benefit of keeping all the navigation options present and visible no matter where your visitor is on the page. All this makes a unique experience if you design this Floating Navigation feature.
Calls To Action (CTA)
This is the feature where the visitors get immediate action wherever they click on the webpage. These are the words that create interest and enthusiasm to the reader.
Broken Grids/ Asymmetrical Layouts
These designs point to the most important parts of the website. By using attractive colors, unusual format or design, creativeness is what that users expect from a website.
Single Page Design
On the technical note, it is about keyword search, landing on your web page, leading to the contact page details. Every point on the page leads to another conversational page which brings in more business.
Mobile friendly
With mobile shopping apps on rage, the latest web design trends in 2019 concentrate on mobiles first than the regular desktop applications.
Responsive web design must be mobile friendly and this is the latest trend you can expect in 2019.
Conclusion
Since the year is coming to an end everyone grasps their seats and check the internet for new trends introducing in every sector.
This article is our take on the most talked about and essential topic Web design. People who are into digital marketing and mostly into software know what it is worth.
We listed out all the top trends coming, to make designers more excited about new features.
Furthermore, if you have any doubt or confusion with this regard can feel free to contact us any time through any medium.
As soon as WordPress releases a new version, we all get excited to check the new features. Here is the Quick view of the latest WordPress 5.0 Rollout.
Bebo, it is the official name given to WordPress 5.0. However, the founder of WordPress Matt introduced a few new features.
WordPress has made some huge changes to the present editor. The new block that is introduced is the initial move towards the energizing new future with the smooth altering knowledge in your website.
While moving towards content you will have an excellent adaptability with how it is shown, despite of the fact whether you build your web page or not. You can easily redo the blog or can even compose codes like a pro.
It is a large rollout that will reduce the craze of the other page builder tool in the market. As being a new editor, it majorly gives all the similar functionality just like the page builder. However, there are a lot of pre-defined blocks that are available in WordPress 5.0 rollout that includes Gallery, Video blocks, Columns so on.
WordPress 5.0 New Features
New Editor
Welcome, the new editor that looks similar to a Mini Page Builder. This new pre-defined editor is straightforward and doesn’t change the way in your visitor checks your content.
Here, the execution is simple; it lets you insert any multimedia in seconds. It’s pretty easy to rearrange the content whenever you want.
The editor here gives an easy guide for distinct covering by keeping each content in its block. For the experts who know more than HTML and CSS, these blocks are just cake walk for them. WordPress simplifies the process whereas not the result.
Here is the screenshot of all blocks.
Credits: WordPress
The editor interface is full-fledged changed. While it will take some time for the older users to adapt to the new editor, the slack group of WordPress discussed a lot of things about the new editor and notified about the issues to the WordPress team. On the contrary, you can install the new WordPress plugin and then can use Classic Editor if the new version is bothering you.
New Theme Twenty Nineteen:
The latest 2019 theme WordPress released with brand new features and being compatible with the new editor that is Gutenberg. This latest theme is useful for all types of the website maybe it is a traveling website, regular blog, or a big e-commerce site.
Front End Editor Option:
Credits: WordPress
Furthermore, we all are already aware of the fact that Gutenberg is soon releasing a front end page editing option in early 2019, while this new theme also fully supports it.
Mobile Friendly Theme:
The New theme introduced is mobile friendly this is an essential requirement in this modern era.
In the mobile version, you can find all the blocks are neatly structured that make the users have a pleasant user experience. Eventually, this results in making them stay on the website for a longer period.
Target the generic Users:
The latest theme is not just for the web developers. It is useful for all those familiar and generic users who don’t have a great idea about WordPress.
All they should bother to know is:
How to add a Basic Block?
Where should we use a particular block?
Providing elements to deliver the best user experience
Credits: WordPress
Bugs in 2019 theme:
It is a proven rule that whenever there is a significant change in the system, there will be small bugs in it for sure. Hence, it is the same case with this 2019 theme also.
Below we are showing one of the WordPress user concern about this new theme.
Credits: WordPress
This is one of the unappreciative flaws that we found in 2019 theme. We hope it gets resolved soon.
#45456: PHP Notice: edit_form_advanced is deprecated since version 5.0.0!
Therefore, we can say that shortly when we continue using WordPress, it is likely we can find some more bugs in 2019 theme.
Hence, please make sure from now all your plugins are up to date before you update the WordPress5.0, as it contains all the fantastic editing features themes, and of course is mobile friendly.
Guide to Gutenberg
Definitions
TinyMCE editor – it is the older version of WordPress editor.
Block – All those elements which you use to build your content
Code Editor – It helps while you work with HTML and block formatting.
Settings toolbar – This is a toolbar where you can easily configure post or block details.
Block Navigation – it enables a fast review of all the blocks in your post.
Spotlight Mode – blurs out rest of the blogs except the active one.
Visual Editor – It is a default WYSIWYG editor.
Unified toolbar – You can attach the formatting toolbar on the top of the editor.
General tips
If you want to insert a block use + icon.
Each and every paragraph contains a different block.
To change the blocks quickly use / to save time.
You can quickly move the blocks with the drag and drag or arrows.
From your plugins, you can check for the extra block.
In the Sidebar Document, you can configure the global options.
While in the sidebar block you can arrange the individual blocks.
Now, you can drag images from your desktop to Gutenberg.
Master all keyboard shortcuts.
Click the Information icon to inspect the word count.
Your drafts are saved automatically in Gutenberg.
Generate reusable block templates to save time.
Keyboard shortcuts for WordPress 5.0 in Gutenberg
Cheat code for Blocks
To select Duplicate block – Ctrl + Shift + D
For Deleting selected block – Shift + Alt + Z
To Insert anything before a new block – Ctrl + Alt + T
Insert anything after a new block – Ctrl + Alt + Y
For Changing block type – / + "Name of the block"
Cheat codes for text formats
To Select all content in a block – Ctrl + A
For, Selecting all content in a post – Ctrl + A x2
To Clear a selection – Esc
Insert link – Ctrl + K
For, Bold letters – Ctrl + B
Italics letters– Ctrl + I
Underline the words – Ctrl + U
Strikethrough – Shift + Alt + D
For, Monospaced font – Shift + Alt + X
Cheat codes for Editor interface
To, Save draft – Ctrl + S
Show/hide the settings toolbar – Ctrl + Shift + ,
To Switch between Visual/HTML editor – Ctrl + Shift + Alt +M
Undo the last changes – Ctrl + Z
Redo the previous undo – Ctrl + Shift + Z
For, Opening a block navigation menu – Shift + Alt + O
To Move to next part of editor – Ctrl + 'OR Shift + Alt + N
Move to a previous part of editor – Ctrl + Shift + ' OR Shift + Alt + P
For Moving the to the nearest toolbar – Alt + F10
How to obtain the old editor?
Use the official Classic Editor plugin to 100% disable Gutenberg
OR
You can use the Classic block to insert the TinyMCE editor inside Gutenberg
How to edit raw HTML
Use the Ctrl + Shift + Alt + M keyboard shortcut to delete entire post
OR
To write every block individually, click on the three dots icon and then select Edit as HTML.
OR
To add HTML as one block insert the Custom HTML.
Default available blocks
Basic content blocks
Paragraph – regular text
Image
Heading
Gallery
List
Quote
Audio
Cover image
File
Video
Button
Formatting blocks
Classic – TinyMCE editor
Code – Display code
Custom HTML – Insert HTML
Preformatted
Pullquote
Table
Verse – for poetry
Layout blocks
Columns
More
Page Break
Separator
Spacer
Media & Text – side-by-side
Widget blocks
Archives
Categories
Latest Comments
Latest Posts
Embed blocks
YouTube
Twitter
Facebook
Instagram
Vimeo
Imgur
Tumblr
SoundCloud
Flickr
Spotify
Animoto
Cloudup
CollegeHumor
Dailymotion
Funny or Die
Hulu
Issuu
Kickstarter
Meetup.com
Mixcloud
Photobucket
Polldaddy
Reddit
ReverbNation
Screencast
Scribs
Slideshare
SmugMug
Speaker Deck
TED
VideoPress
WordPress.TV
WordPress.com
Conclusion:
People have already started using the new WordPress 5.0, it contains a lot of features. However a few bugs have been discovered as we there is nothing as such a perfect crime, similar everything has some bugs.
Which we think will be resolved soon and we can enjoy using WordPress till 2021 and more advanced technologies yet to come.
Hope you enjoyed and learned new things while reading!
Yet, another biggest data breach of the people’s favorite place to ask and answer questions. A lot of people around the world use Quora, this platform to ask questions about anything they want and can even write answers to the different question. Late Monday data of the 100 million quora users is compromised. People got enraged for the social media mainly quora data breach.
However, Quora discovered the glitch on Friday that one of the System in Quora saw a third party malicious intruder who hacked their account. The information that is being hacked involves Passwords protected cryptographically, mail address, full names, all the data that is being linked in the site by using the links, different types of non-public content and actions. It even had access to all the answer requests, direct messages, all the upvotes, and the downvotes. Not just limited to this, the quora spaces and blogs, all the public content, question, answers, links in the answers, comments. All the information that is there in Quora is being hacked by the third party people.
Source: Twitter
On Friday when Quora found out about the malicious intruders, they took the help of the digital forensics and the security firm to investigate more about it and even informed about the data breach to the law enforcement officials.
Quora CEO Adam D’Angelo today wrote that:
It is our responsibility to make sure thing is secure and good for the users, and we have failed to meet that responsibility. In order to maintain the trust of the users, we will work hard to make sure that this will not happen again. These where the exact words told by the CEO.
A lot of people in Quora where affected from the data breaching, all those people were logged out of the accounts and in order to know they are the real users and authenticate the passwords, Quora asked the users to enter the old password to authenticate the profile. Quora has emailed all the affected users with this regard. While the hackers were unable to access the accounts, answers, and question of the anonymous users as quora doesn’t store the identities of the anonymous users.
So, all the anonymous users are safe side instead of not following the Quora policies. Below is the email that is being sent by the quora to all the people regarding changing the password to protect from the data breach. If your account is hacked you will get a mail like this:
While Quora has even told that:
“We believe we have found the root of the cause and have taken all the necessary steps to address the issue, however the investigating is still now going on and we will try to improve the security for the users” Even included that ” Quora will work internally and the outside experts so that we gather the full information about what has happened and who are the intruders”
These days the social media breaching has increased a lot. Earlier in September, the Facebook data breach came to the light following which the Google+ data breach. People are confused and a state of horror to trust the social media sites or not with a continuous data breach. It has become very difficult for common people to trust social media sites due to increased data breaching.
For all those people who are Quora, we request you to change the password in regular intervals and don’t provide much of the personal information which may hamper you if your data gets hacked. It important that you should not provide the sensitive and important in the social media site because whenever the data gets hacked the hacker will gather access to your data which will eventually hamper.
So, be careful while providing the data in any of the social media and you can only take care of your data no one else.
Consistency is the pillar of the making your mark as a brand. It should be like if you are searching for something that is your favorite stuff, then people should be able to find you. Brand Guidelines is an essential tool which helps in establishing your brand name. A branding guideline is a document that is the key which allows the content makers to impart a positive message to your crowd, so it’s an extraordinary resource for making predictable, on-mark content.
It takes a lot of time to create a logo, perfect message, website for any company. There is a vast brainstorming involved while curating the notes, logo which is the primary requirement for any company and of course the site it consists of a lot of creative work. Even the messages that you need for your website which should be catchy and attractive also requires a lot of time to think about the taglines, relevant words that are effective. Rules and Regulation creating involves a lot of stuff in it which is all yours. However, none of this will be consistent and will stay long with you if you don’t have proper guidelines.
What are the brand guidelines?
The brand Guidelines are a usually a set of rules and regulations that are set by a particular company on how to use the company assets or the branding elements. All the big companies MNC and industries follow these brand guidelines. The brand guidelines are a huge help for the designers, bloggers, writers and all those people who will copy your logo so that it helps in creating marketing material.
The Branding guidelines are the tools which have specific rules and regulations about how to the element of brands. Usually, the designers, writers, and anyone follow the Guidelines who get information from you and uses your brand name, logos or any information from your site. The Guidelines are always present in the form of the PDF or a page which is like a book. It tells more about your brand and how your brand works so that you will find your brand identity.
Why are brand guidelines important?
The brand guidelines are fundamental that defines how the elements in your brand that are present should be used. This shows how to work with your brand and can communicate with customers quickly.
Different elements should be unified to have an identity while connecting the different parts that identify your brand name, color, logo, and the typography. Branding guidelines help a lot in rebranding your self and the company name while you are establishing another branch of your company. It is also a way of maintaining communication between the customers and filter out the target customers in the whole bunch of customers.
Consistency
If you are a huge company, then whenever someone is visiting your site and want to use your brand name for any work they want. At, the point of time it is essential to have a set of rules and regulation that are strict enough this shows you professionality and that you are concerned about your brand. This also shows your consistency which makes the brands to be recognizable in the crowd on which the more amount of people will rely. It makes the viewers feel that your brand is genuine and takes all the pride in providing the strict rules and regulations.
Focused
While your company introduces new services and products, the brand name stretched way too much. By having a list of Rules and Guidelines, you can showcase a consistency to your customers but should have to keep a track on it with all the tools that work quickly and give the desired results in an instant.
Maintaining standard rules
The Style guide usually contains all of the information and all the rules and regulations about how to use all the elements that are present in your brand. Instructions include a lot of things, and one of the most important things is the logo and wordmark, in-depth about the logo and all the words, logo color, typography, logo spacing.
Try to create your brand identity if you already have then try to increase it to more. Rules even help the new employees because you may know about your brand inside out but the new employment may not.
Value
If you have a cohesive brand identity, then it enhances the perceived value of your brand. If you maintain the consistency, then your brand will behave more like the professional and reliable by having a good style guide which makes it immensely easier to preserve the quality and the integrity of the image of the brand.
Major corporate brand guidelines
We present you the brand guidelines of some of the major social media sites that people usually stay active on these days.
GOOGLE
You have to first enter into Google Permission where you can find different Guidelines for various sectors. Like you can see the guidelines for the Logos and the trademark, Rules for entertainment and media, Regulation for the Sponsorship and partnership, etc., similar to this every sector has its guidelines.
Basic, thing that people should always concentrate on is the Logos. The below image shows how the logo should be used. There should some gap maintained above, below and beside the logo. The minimum size should be 24 dp in height.
Source: Google
All the Google different types of the logo which should not be used in any cost is mentioned below which involves no different colors, no usage of old logos, etc.
Source: Google
The Google can only use Google G, Google Doodle, and merchandise. No one else can be able to use it.
Source: Google
Source: Google
You quickly get to know more about the Rules and regulation of Google you have to visit Google permission where you can find various sectors which you can read according to your requirement.
WHATSAPP
Below is the different type of the WhatsApp that should be used. The logo mentioned here are to be used as it is. Logos shouldn’t be distorted, or any other changes are not encouraged.
Source: WhatsApp
Source: WhatsApp
The Name WhatsApp when anyone used should always contain W as capital and A capital and must write together. The different ways people usually do use while writing, try your best to avoid these type of small mistakes which may lead WhatsApp to claim copyright infringement.
Source: WhatsApp
The color code should be maintained like mentioned below and should not beyond these colors.
Source: WhatsApp
Source: WhatsApp
However, you can take a screenshot but as just mentioned above and can take a screenshot for all the type of OS present.
What you can see below the WhatsApp logo should be used as it is, it should never be altered. Check the image down.
Source: WhatsApp
To know more about WhatsApp and WhatsApp rules and regulations you can get a full detail about it in WhatsApp brand guidelines.
TWITTER
Twitter is one such social media sites that are used by a lot of people all over the world. We just provided some of the basic guidelines of the Twitter. It is a potent symbol and worldwide utilized section — some rules and regulations that everyone should follow for sure.
You can see above the twitter logo and the spacing. The size of the logo must be minimum 16 pixels wide. There should be a clean and clear spacing for the logo. However, the space around the logo should be 150% of the width of the logo.
The logo for Twitter should either be blue on white or white on blue, and the integrity of the Twitter logo should be maintained. Changing the background to some other colors or image is not encouraged. Similarly, the changing in the color of the logo is not supported.
Source: Twitter
If you are writing any username or hashtag then should maintain the above format. This is a strict rule which everyone should follow for your username and hashtag.
Try to avoid all the mistakes that people usually do while using the Twitter logo. Below is the format which you must prevent strictly according to the Twitter Guidelines.
Source: Twitter
Source: Twitter
In Google, the detailed list of Twitter Rules and Regulations can be found you have to search Twitter guidelines here you will have everything in brief.
INSTAGRAM
Instagram has strict Rules and Guidelines while using the icons and symbols. However, the user can use only the images that are allowed by the Instagram which are mentioned below. Not just the Instagram icon when people can take the screenshot and use it when the Name Instagram should be kept consistent. The letter “I” should always be capital and the word Instagram should ever be written together and should not be written as Insta or gram, or we can’t even connect it with your brand name or any other name.
Source: Instagram
Source: Instagram
Like the example as mentioned above, the screenshot and the broadcast templates should be used. These some of the essential guidelines, to know more and all the Guidelines specified by Instagram follow the Instagram guidelines you can find all the rules there.
These are the guidelines of some of the important and mostly used Social media. Maybe you are violating some of the Guidelines please cross check and try to rectify it.
You can contact us any time you like to connect we are available 24*7 and will surely help in all the issues that you have.
