Beginner’s Guide: Which is the Best Computer Course to Opt For?

Beginner’s Guide: Which is the Best Computer Course to Opt For?

The technological field is an ever-changing loop. Every other day, new technology or a fresh advancement comes to the market. Computer courses are in high demand, making it essential for working professionals or beginners to learn these new technologies to keep up with the market standards.

With the changing world, the learning process has also changed. Online courses and online classes are in high demand as it saves much time and can be attended whenever the person wants.

These days, many computer courses are available online that anyone can easily take up. They have to choose the best one to suit their time, come within the budget and have a preferred curriculum.

However, selecting the right course and institution might consume a considerable amount of time. To ease it out, below is a blog that answers most of the questions people usually have while opting for a computer course.

What are the types of computer courses?

The education system has seen an incredible leap, and all teaching methods have changed now. With new progress, presently, it all depends on the person taking the course and their flexibilities. However, computer courses are in demand nowadays. Below are the major computer course types:

  • Long-term offline course: This is a complete course or degree of 3 or 4 years. It involves courses such as:
    • B.Tech or B.E. in computer science
    • BCA (Bachelor of Computer Application)
    • B.Sc. in computer science
    • B.Sc. in software technology
    • Diploma in computer science and engineering
    • Diploma in software engineering

These are entirely classroom courses, for which the person has to go to the institute to attend the classes. Apart from this, the course materials are usually provided by the institute or buy them.

  • Long-term online course: This course is more flexible and accessible. Online courses are a new form of education. Many universities are providing long-term courses online. Mostly these courses can extend up to a year or more. They extensively cover everything that is there in an ordinary long-term course.

The classes happen through video calls, on-set timings every week. All the course material related to it will be provided through PDFs. Similarly, the tests also happen online, avoiding the trouble of going to the center and attending the exam physically.

  • Short-term offline course: These courses are famous across the country. Usually, coaching institutes provide a short-term course that is majorly for 3-4 months. These classes happen for an hour or two on weekdays or weekends. It depends on the time selected by the person who is willing to take the course. At the end of the course, the person is provided with a certification that speaks about the course.
  • Short-term online course: This is similar to an offline course and lasts the same amount of months, but classes will be held online. The classes usually happen through videos (the student can attend the live class or check the recorded class), and materials are provided as PDFs. This is the best option among all the courses, as it is for less period.

A short-term course can be completed at any time, anywhere as per the convenience of the person.

What are basic computer courses?

There is a phase in every student’s life where they have to decide which course they want to opt for. There are many career options available, like, if one wants to be in the fashion industry, they can choose to be a fashion designer. If one wants to be in the sales field, they can select the respective sales field. Similarly, suppose a student wants to pursue his/her career in the computer or technology-related field. In that case, they should know about the basic computer courses that are mentioned below:

Web Design

It includes different aspects of website maintenance and production. This explains different work sectors such as website graphics, user interface design (U.I.), user experience design (UX). It also includes other standardized codes such as authoring, proprietary software, and SEO. Knowing web designing will help an individual to build a complete website.

VFX and animation

VFX or Visual Effects is a way of mixing real film shoots with animated or false images. The animation is a basic art-technology that makes the image and pictures move or do whatever the creator wants them to do. This is a fascinating and exciting computer technological field. It is basically for the people who want to do challenging and diverse work.

Cybersecurity

market forecast for global cybersecurity. 2017 to 2023

Above is the market forecast for global cybersecurity. This showcases how cybersecurity will increase and how companies will invest in it.
It is a practice that helps to protect computers, servers, mobile phones, electronic devices, and networks from any malicious attacks. Different sectors have varying cybersecurity methods, such as:

  • network security that helps to protect the network from unwanted users and attacks,
  • application security helps protect the apps by continually testing and updating them and ensuring that they are secure.

Similarly, there is information security, operational security, and disaster recovery to safeguard the device and data. Each of these security makes sure that there are no malicious attacks.

Software and programming language

It is a formal language that comprises instructions entered into the system to produce desired outputs. A programming language is used to implement algorithms. These are a set of instructions that are different from the standard general programming language. It is a language that only a computer understands.

With these programming languages, a computer can analyze large and complex swaths of information in minutes.

Digital marketing

Gone are the days when traditional marketing (such as billboards, pamphlets, and hoardings) was necessary to reach people. Digital marketing is the new way of advertising through online platforms such as search engines, websites, social media, emails, and applications.

Most industries, brands, and companies these days rely on the online platform to increase their reach and engagement.

What computer courses are in demand?

In the era where competition is very high in every field, if a person is in an I.T. or software field, it is better to upscale the knowledge from time to time. 

At the forefront of the job market, computer-related skills are vital for almost every industry. Especially when the Internet is evolving, IoT or the Internet of Things is the new way to technological advancement. Below mentioned are the top computer courses that are in demand and will be helpful to upskill one’s knowledge:

Data Science infographic

It is a technological field that uses all the scientific methods, statistics, algorithms, and processes to extract the required data and insights from structured and unstructured data. This includes data mining, machine learning, and big data. In short, it unifies the statistics and data analysis to understand what is going on with the vast amount of data available or what can be done with such massive data.

Data science has heavy demand in the market, not just in India; every company worldwide requires data scientists for the information floating around in their company. If a person wants to get into the software field but doesn’t know what he/ she should be doing, then going for data science is the best option.

Big data analytics

This is a process of analyzing giant sets of data, such as hidden patterns, market trends, unknown correlations, customer preferences, and other useful data. All these data are beneficial. It can help build effective marketing campaigns, discover new revenue growth ways, understand customer requirements, and more. Big data helps companies to make informed decisions, so they are always on a hunt for prominent data analysts.

Artificial intelligence (A.I.)

It is the simulation of human intelligence in machines. The machines are programmed so that the devices can mimic every way that a human wants. These machines can also be able to exhibit traits similar to a human such as learning and problem-solving. The best example of A.I. is the Amazon Alexa and Apple’s Siri.
Below is the graphical representation of increased demand for Artificial intelligence.

asia pacific artificial intelligence market size

For people interested in creating such machines or going out of the box and building a unique device or machine, Artificial Intelligence is their thing.

SEO or Search engine optimization

When people search for something in the search engine, they might see some ads at the top, images, videos, or specific sites. All of this is achieved because of SEO.

Search engine optimization improves a website’s quality by enhancing the traffic and engaging people to the website. It targets traffic in different ways by using images, videos, content, links, and social media. SEO’s primary work is to look at the search engine’s algorithm, figure out how it works, and gain traffic.

This is mainly for someone interested in marketing and the ever-changing technology and its advancement.

Why should you go for a computer course?

Technological growth will always be there around the world. This makes, clear that having computer knowledge these days is very important. Below mentioned are few reasons for considering to take up computer courses:

  • Market growth: Being the second populated country globally, people and their technology needs are increasing. This gives rise to market growth and increased demand for technologically apt candidates for the related job roles.

I.T. companies are gaining much popularity. It is even expected that the I.T. sector in India will make profits worth $225 billion in the coming years. Thus, making the field more demandable in the crowd.

  • Increased scope: According to reports, India has the most talented I.T. candidates, and at least 30% of the staff of most of the I.T. companies are Indians. Most of the top I.T. industries contain Indians as their Vice presidents, CEOs, CMOs, and other high-profile positions.

This showcases the increased scope and requirement of learned I.T. people in the companies.

  • Job security: Learning computer courses always comes in handy. As the job market is vast, similarly, the talents out there are immense, creating heavy competition. To cut through the competition and stand in the market, it is essential to be at par with the industry and standards.

With considerable knowledge and grasp over highly demandable subjects, one will make sure that their job is secured. Increased qualification and expertise are always helpful to keep oneself intact with the industry.

Which computer classes should be taken in high school?

Suppose a student wants to pursue their career in the software field from the beginning. In such a case, it is always better to start immediately as it is already decided. High school is the perfect place to build a foundation for the desired career of the student. Following are the few computer courses that any high school student can take up:

  • Basics of programming languages such as C, C++, and Java
  • Computer literacy
  • Basics of Data structure
  • Basic of web and graphic designing

Which computer course is best to get a high salary?

Every day new technological advancement comes to market. To keep up with the demand, it is better to upskill with the latest computer courses. Not just the computer courses, these courses will even help in getting a high salary job. These courses might help to get a salary hike from 50% to 80%. Mentioned below are the few professional courses that will help upskill the knowledge and get a higher salary package.

  1. Data science: According to Glassdoor, the entry-level salary for a data scientist is somewhat starting from 6 Lakhs per annum. With growing experience and expertise in the field, it might go up to 18 lakhs per annum and even more.
  2. Big data analysis: A big data analyst is also paid a lot. The average package of a big data analyst in India starts from 6.5lakh per annum and can go up to 15lakh per annum. If the person has more data analysis expertise, the package can even go above 15lakhs per annum.

Big data analysis

  1. VFX training and character animation: A VFX artist or an animator also gets a competitive salary package in India. For any entry-level designers, it might start from 5 lakhs per annum. It can go to 10 lakhs per annum with increased experience.
  2. Computer hardware engineering and networking: Here, for an entry-level engineer, the salary offered might start from 4.5 lakhs per annum. It gradually with increasing experience it can go beyond ten lakhs per annum.

Which computer course is best for banking?

Yes, even people interested in going into the banking sector require to have particular basic computer knowledge. This computer course is essential for those who want to apply for clerical jobs. A computer course in a related field will help enhance one’s place in the banking sector. Below are the courses that will help in any banking job:

  • Computer Awareness and office automation
  • Oracle
  • SQL
  • Tally
  • Advanced excel

Which institutes offer these computer courses?

Now a person doesn’t have to go physically to any tutorial or course. Opting for these advanced and excellent courses can be done quickly by sitting at home. Many options are available in marketing that can be utilized effectively, starting from introductory courses to advanced ones. All one has to do is check for the courses, opt for them, and take the classes online. Below are the few institutes that provide advanced computer courses:

  • Upgrad: This is an online education-providing institution. These people are experts with structured programs for Data Science, Machine Learning, and Software Technology (full-stack, cybersecurity, and cloud computing.) They provide certification for every course that has been opted for, which is helpful during any job interview.
  • Udemy: This is a perfect platform. It provides all the major software courses starting from A to Z that are too reasonable. Like designing, marketing, I.T. and software, and photography, it provides all the courses in trending in the market. Udemy offers many other such courses that are descriptive and knowledgeable.
  • Simplilearn: It offers post-graduate programs in Digital Marketing, Data Science, Business Analytics, Artificial Intelligence, and Machine Learning. Simplilearn provides these certifications with collaboration with some top universities, making learning easy and worthwhile through online classes.
  • White hat juniors: This is one of the sites that help kids get interested in coding or software courses. White hat junior provides beginner level or entry-level programming courses for kids between the age of 10 to 18. It helps build a foundation for coding for those interested and who want to pursue the same career.
  • Coursera: This is one of the sites providing online courses. It offers a wide range of courses prevailing from different fields. The courses start from bachelor’s degree, go till master’s degree and even provide a global MBA. It has courses related to Machine Learning, Digital Marketing, Artificial Intelligence, Big Data, Data Science, and many more. Learn more about Coursera here.

Wrapping up!

These are some of the major courses that any student, beginner, or expert can take to upskill their knowledge. Upskilling the skills always helps to keep oneself on the edge of the ever-changing technological advancements.

If you have issues, questions, or queries related to the computer courses, please ask us in the comments section or by contacting us.

 

Coronavirus and COVID-19 Alert: Economy, Job Loss, Symptoms and Safety Tips

Coronavirus and COVID-19 Alert: Economy, Job Loss, Symptoms and Safety Tips

The scare of Coronavirus has become huge. After China, the virus is spreading in other parts of the world rapidly. Coronavirus and COVID-19  will have broad-ranging effects in the year 2020. We already see the massive panic in the world about the virus and its treatment and travel ban.

In this blog, we will be discussing Coronavirus and COVID-19 and its impact on job loss, economy, symptoms, and safety tips. The virus has already started to show its adverse effects. Hence, having all the knowledge related to Covid-19 will be much helpful.

What is Coronavirus?

The WHO report states, Coronaviruses are a family of viruses known for causing illness that range from the curable common cold to more severe diseases such as Middle East Respiratory Syndrome(MERS-CoV) & Severe Acute Respiratory Syndrome (SARS).

The new virus, now officially called Covid-19, is highly dangerous. It is also known as novel Coronavirus or (nCoV) that hasn’t been identified in humans previously.

Whole-genome sequencing analysis of 104 strains of the COVID-19 virus separated from patients in different localities with symptoms onset between the end of December 2019 and mid-February 2020 showed 99.9% homology, without a significant mutation.

What are the Coronavirus and COVID-19 symptoms?

This virus is airborne & specifically targets the respiratory organs of the human to enter & cause infection. 

The WHO says Covid-19 is a zoonotic virus, meaning they can easily transmit from animals to humans.

Coronavirus symptoms include respiratory symptoms, fever, cough, shortness of breath, and breathing difficulties.

Corona Virus Symptoms

In more severe cases, the infection can cause pneumonia, severe acute respiratory syndrome, kidney failure, and even death. 

In some rare cases, infected people spread the virus even before showing the symptoms of the disease, making the infection even more deadly than imagined before.   

These are some of the Coronavirus symptoms that people need to be very careful about while coming in contact with any person.

As coronavirus cases in India are spreading, we are explaining COVID-19 symptoms in Hindi.

कोरोनावायरस और COVID-19 लक्षण क्या हैं ?

कोरोनावायरस प्रभाव के लक्षणों में श्वसन संबंधी लक्षण, बुखार, खांसी, सांस की तकलीफ और सांस लेने में कठिनाई शामिल हैं।

अधिक गंभीर मामलों में, संक्रमण से निमोनिया, गंभीर तीव्र श्वसन सिंड्रोम, गुर्दे की विफलता और यहां तक कि मृत्यु भी हो सकती है।

कुछ दुर्लभ मामलों में, संक्रमित लोग बीमारी के लक्षणों को दिखाने से पहले ही वायरस फैलाते हैं, जिससे वायरस पहले से भी अधिक घातक हो जाता है।

ये कुछ कोरोनोवायरस लक्षण हैं जो किसी भी व्यक्ति के संपर्क में आने के दौरान लोगों को बहुत सावधान रहने की आवश्यकता होती है।

घबराहट होने से स्थिति और खराब हो जाएगी, इसलिए कृपया सुरक्षित रहने के लिए सभी सावधानियों का उपयोग करें।

How did the coronavirus transmission start?  

It all started from a market in Wuhan, China, which is known for selling live wildlife animals.   

In this market, live animals were kept & butchered for selling purposes. Apart from that, both the buyers & sellers used to maintain low hygiene standards.

Moreover, all such animals were also densely packed that increased the risk of coronavirus transmission.

Coronavirus transmission happens through droplets or fomites during unprotected proximity between the infector & the infectee.

To date, WHO scientists are not able to identify the animal source of the outbreak, hence making it difficult for them to work on a cure successfully.

There are no reports on an airborne spread for the Covid-19 virus.

How does the virus gets transmitted from person to person?

Person to person transmission of this virus is occurring mostly in families living in a closed cluster. The study of the joint mission states that 344 clusters involving around 1308 cases(out of 1836 reported cases) in Guangdong & Sichuan province, where most groups around 78-85% are affected, have all occurred in families.

Coronavirus and COVID-19 Safety tips

There are certain sets of Coronavirus Safety tips prescribed by WHO that will keep you as well as others away from infection. Please follow the effective Coronavirus prevention techniques to stay safe:

preventive measures from coronavirus

Source: WHO

  1. Wash Your Hands Frequently

Yes, washing your hands frequently with an anti-bacterial hand gel made up of alcohol or just washing them with soap & water regularly will keep the germs away, including Covid-19.

  1. Maintaining Social Distance For Avoiding Close Contact

Maintain more than one-meter distance from the person who is coughing or sneezing. By doing so, you will stay safe from inhaling the harmful droplets coming from the cough or sneeze of the infected person.

  1. Please Avoid Touching Your Eyes, Nose & Mouth

While working or moving, our hands come in contact with numerous surfaces such as elevators, doors & windows containing viruses.

Once contaminated, our hands can transfer the virus directly to our eyes, nose, or mouth. From there, the virus can easily sneak inside our body without being detected.

4. Practice Respiratory Hygiene At All Times

Please ensure to follow good respiratory hygiene along with all other people around you. It means covering your mouth & nose with your bent elbow that will prevent the spread further.  

You can also use tissue papers while coughing & sneezing. After use, disposing of tissue paper is a wise thing to do.

By practicing good respiratory hygiene, you are easily able to protect yourself as well as saving many others from deadly infections such as Covid-19.

Practice Respiratory Hygiene At All Times

5. Seek Medical Care Immediately 

Call for immediate medical attention in case you start experiencing cough, fever, or breathing difficulty. Isolate yourself from the rest of all the members of your family & the public.

By calling local health officials after noticing your symptoms, you will not only get the most up to date information about the situation in your area but also get directed to the nearest health facility dealing with the infected people of the virus.

  1. Stay Informed At All Times & Follow Guidelines Of Healthcare Professionals.

Always stay informed on all the news related to Coronavirus update via news channels & the internet.  

Apart from that, also follow all kinds of advice given by your health care provider from national & local health authority or employer on how to stay protected from Covid-19.

  1. Wear Protective Mask

For your safety & personal hygiene, also use an anti Coronavirus mask at all times while venturing out.

Note The above-given guidelines are some of the Coronavirus and COVID-19  safety tips prescribed by WHO.

Download HandWash and Handrub posters from WHO.

                    howtohandwash  howtohandrub

  1. Handshake to Namaste

People around the whole world have finally accepted to say Namaste instead of using hand gestures such as a handshake because of Coronavirus scare. One of the most significant examples is the viral videos of President Donald Trump & Prince Charles using the Indian greeting ‘Namaste’ to greet others.

Coronavirus Impact on economy & Job loss

The spread of Coronavirus had already started to show its impact on the economy & Job loss all over the world.

The British airline Flybe took the hit due to the spread of the virus.

James Goodall said that the collapse “will likely be the first of many in 2020,” Transport Analyst, Redbus Airlines.

We expect that the demand destruction caused by Covid-19 accelerated its demise, and we believe further airline bankruptcies should be expected in the coming months.

IATA Economics has predicted that airlines could lose up to $63bn to $113bn in revenue due to low passenger traffic due to virus scare.

limit spread

Source: IATA Economics

Extensive Spread

Source: IATA Economics

 

Anheuser-Busch InBev famous for making beverages like Budweiser, Corona, and Stella Artois beers became the latest casualty of the scare. 

The company reported losses of $170 million in the past two months after the coronavirus outbreak.

Car rental giants like Hertz Global Holdings and Avis Budget Group Inc. also lost to Coronavirus fallout when their shares suffered a double-digit loss.

The hospitality industry has been hit abominably since the Coronavirus.

The sharp decline in occupancy rates in Italy, the graph shows the growth in the COVID-19 cases occupancy rates has fallen drastically in the past three weeks. The growth forecast of the hotel industry will be slow in the coming quarters.

 

COVID-19 cases in Italy.

Source: STR

Year-over-year change in weekly US travel sales

Source: Earnest Research

Major Events cancelled Amid coronavirus outbreak

Source: Statista

 

Apart from these significant events shown in the map above, postponed. There are events from other fields, also showing closed doors.

Coronavirus spread caused the cancellation of Italian Serie A football, All soccer games in the region have been postponed.

Champions League match between Paris Saint-Germain and Borussia Dortmund played without fans because of the spread of COVID-19.

The NBA has suspended its season after one of their players for Jazz testing positive for the virus.   

Australian Grand Prix 2020 got canceled due to coronavirus scare.

Hollywood got affected, the release of the James Bond movie, ‘No Time To Die’ is delayed by seven months due to Coronavirus break. 

Cultural events throughout Europe got canceled or postponed for an indefinite period. For example, Ireland’s government has withdrawn all St. Patrick’s Day parade. 

Most of the employees of high-profile companies in the world are asking their employees to work from home to prevent the spreading of Coronavirus.

The Coronavirus outbreak impacts job loss for people across the globe.

Individuals such as teachers, hotel managers, bartenders, and many others who come in contact with children or customers have to stay at home or work from home. 

Schools, colleges, and universities are closed in some parts of Italy, the UK, the US, South Korea, Japan, and Iran.

The Coronavirus is keeping Millions of kids out of schools

Source: Statista

Such a move is putting a strain on institutions, where these employees are working. 

Furthermore, it is also getting challenging for the employers of small scale businesses such as restaurants & shops when their employees fall sick or apply for paid sick leave. 

If the Covid-19 spread at this pace, there will be layoffs.  

  • Boeing freezes hiring over MAX737 and Coronavirus Outbreak.
  • Norwegian Airlines is going to cancel thousands of flights along with temporarily laying off about half of its staff because of the coronavirus outbreak.
  • Industries directly depend on the supply chain of china as its called the World factory.
  • Job cuts will be there in the Travel industry such as cruise liners and hotel industry and airlines because of severe downfall in the flow of tourists.  
  • The manufacturing sector also may see some job cuts in the coming quarters if the pandemic spreads due to the fall in imports of raw materials from China.
  • Companies that have low revenues may go for layoffs.
China's Manufacturing Plummets Amid Coronavirus Outbreak

Source: Statista

 

Impact Of Coronavirus On Global Stock Markets and Economy.

Apart from jobs & businesses, it has also affected stock markets severely. 

Global stock markets are also showing some sharp reactions as investors around the world are worrying about the widespread effects of Coronavirus.

Due to the outbreak, the world economy has already started to slow. 

Just go through the charts & maps given below to have a deep understanding of the effects of the virus on the global stock markets.

The Dow Jones dives nearly 1500 points after an 11-year bull run. While closing on March 11, Wednesday, at 23,553.22, it dropped to 1464.94 points.

Stock Markets Drop as Global Coronavirus Spread Continues

Source: Statista

Indian Stock markets tumbled in the past two months. 

In the first two months of 2020, Nifty lost over 50% of its stocks & Sensex lost around 10-40% of its share value.  

Sensex came down to 33,471 from 41,915, as recorded on January 14, 2020. 

The top losers on Sensex are Axis bank, SBI, Hero Motocorp, ITC & Larsen. 

On Nifty, its Yes Bank, BPCL, Axis Bank, Vedanta & UPL.  

Stock Market SENSEX

Source: Trading Economics

 

United States 10-Year Bond Yield

Source: Trading Economics

 

Economist on Yield-curve, Campbell Harvey warns about the impending recession by saying coronavirus “completely changed the story” for the US economy.

US 10-year-old treasury bonds are dropping after a Coronavirus outbreak. In history, it’s the first time yield curve below 1%. Another reason is the pricing war between OPEC and Russia.

pricing war between OPEC and Russia

Source: Statista

Oil crashes by most since 1991 as Saudi Arabia launches price war.

Saudi Arabia took advantage of the crippling situation arising due to Coronavirus by launching a price war against the onetime ally Russia.

Traders are preparing for the worst as Saudi Arabia is also planning to flood the market with its crude to recapture the market share & control the oil trade around the world.   

The 2020 coronavirus outbreak could shrink China’s economy by 1%-2%

Believe it or not! This outbreak is going to wreak havoc on the Chinese economy brutally. 

The domestic economy of China started to show significant signs of slowdown from February 1. 

All the international brands started to close their stores and branches all over China to protect their respective employees from the outbreak. Even Apple was one of them. 

The situation started to worsen after Coronavirus went global and begun to affect the demand & supply chain all over the world, further straining the manufacturing factories of China that led to shutdowns & mass firings.   

 

What are employers doing to protect their employees from Covid-19?

When Covid-19 started striking all over the world, it forced people from every field to not only react but fight the virus in every best way possible including the private organizations from across the globe are as follows:-

Google’s top management has instructed all its employees located in the US and Canada to work from home until April 10, 2020, for containing the spread of Coronavirus. 

There were also restrictions on Google employees from flying abroad.

Twitter has also given similar orders to all its employees on March 2, 2020, to work from home as it is one of the best ways to fight the scourge of this virus.

Facebook, to date, has taken the most significant decision to restrict all social visitors to its offices to stop the spread of infection. They have smartly decided to conduct job interviews through video conferencing.

Flipkart is currently sanitizing all its offices in India & advising its employees to work from home.  

What are World Governments doing to protect their citizens from Covid-19?

All the world governments have resolved to take some strong measures to counter the outbreak. Here are some of the steps taken by major governments of the word shown below

USA: The Trump administration has banned all travelers from Europe to the US for 30 days to stop the spread of the virus. 

India:  The Indian govt has stopped issuing visas to foreigners coming from all over the world. The travel ban will start to take effect today. As Coronavirus cases in India are increasing rapidly, as a precautionary measure, seven state governments ordered to shut malls, schools, and large gatherings till march 31, 2020.

Italy: Government authorities in Italy took some strong measures by ordering the closure of all schools, colleges, & places where public gatherings take place in large numbers except pharmacies & supermarkets.

Spain: The entire Spanish government went for testing for Coronavirus after a minister got exposed to it. Apart from that, it has also postponed all the football matches after Real Madrid Football Squad went into Quarantine.  

UK: The United Kingdom has pledged to spend an extra 46 million pounds to fight the virus. Besides that, the British government is also making serious efforts to find a cure to beat the illness.   

The Republic Of Ireland, Denmark & Iran, and many others have joined hands in closing all schools, offices & numerous other public places for restricting mass movements of people for combating the outbreak effectively.

How can Coronavirus be treated?

Officially, there is no cure against Coronavirus until now. But tests are being conducted in numerous parts of the world to find Coronavirus vaccinations & drugs.

Now, when it comes to preventing the spread of the now-infamous Coronavirus, China takes the lead in containing the virus more successfully because of a slew of Anti-coronavirus drills.

Locking down Wuhan & all the nearby major cities on January 23, 2020, was the first significant step of the Chinese government to contain coronavirus transmission. Effectively putting more than 50 million people under Quarantine prevents the virus from spreading. 

People from other parts of mainland China also voluntarily quarantined themselves to help the government & health officials in fighting this invisible enemy. 

Under the leadership of Xi Jinping, Chinese authorities created two dedicated hospitals in Wuhan in a week. 

The government also sent healthcare professionals in large numbers to Wuhan to fight the disease and to find the cure.  

The Chinese government also launched a massive effort to trace contacts of all the confirmed cases. 

Aggressive social distancing measures were also harshly implemented, such as shutting theatres, giving schools extended breaks. 

Even color coding for every person is in place for identifying who can be allowed to move or not.

Due to the massive efforts implemented by China for Combating coronavirus threat, the confirmed cases have reduced to single-digit according to the latest WHO report. 

The below image of the Coronavirus map clearly shows all the current updates around the world. 

Coronavirus map clearly shows all the current updates around the world.

Source: Johns Hopkins University

 

Until March 13, 2020, The coronavirus death toll reached up to 4,720. Hubei, China topped the list with 3056 deaths in hand. 

The coronavirus death rate in other places around the world, such as Italy, stands at 827.

The total number of people recovered after getting the Coronavirus treatment is around 68, 324. 

Is it safe to travel?

Currently, it is not safe to travel anywhere around the world, especially to COVID-19 hit countries.

You have to contact your local health authorities on issues regarding traveling abroad. 

Till the time, the World Health Organization & many other disease control agencies of the world will hopefully come up with a cure.

All travelers must travel only when it is a compulsory work-related issue. Otherwise, any form of non-essential travel is an unnecessary risk at this time. 

Airlines all over the world have steeply reduced the number of flights after the commencement of the outbreak.

Conclusion

It is impossible to say when the disease is going to die out. But according to senior officials of WHO & CDC, its current speed & trajectory predicts that it is going to spread around the world, infecting many more people.

For winning against COVID-19, the whole world must pool all their resources, medical expertise & understand more properly how this virus strikes its victim.

Coronavirus impact on the economy & job loss is effecting both the employers & the employees. Jobs have a deep connection with the growth of the economy. If growth declines, then it will have a significant impact on employment as well. Now, the same thing is happening because of the coronavirus outbreak.

Getting panic or creating panic is not going to solve the issue for anybody. Hence our helpful advice is to stay calm & heed all the vital inputs of the health authorities properly.

Moreover, please don’t indulge in overbuying of masks & sanitizers that might create the problem of scarcity for others in this hour of need.

Let’s be hopeful that after the worst part of the outbreak is over, things will slowly get to normal, but people will drastically bring some changes in their current lifestyle.

Most importantly, companies around the world will take all kinds of precautions to do business safely. 

If you have any queries on COVID-19 symptoms and safety tips or any new information to share with us, please do contact us by writing to us. 

Develop Ecommerce Consumer Involvement in 2020

Develop Ecommerce Consumer Involvement in 2020

As e-commerce involves majorly on the consumer, the relationship between the two should be well-built. It is one of the critical building blocks that you will have to add in your online business 2020. You have to understand how crucial a customer’s feedback can turn out to be. They help you shape up your business flaws, which works like constructive criticism. A simple thing like highlighting your loyal customers monthly on the company’s social media can be a big win.

Areas to Involve the Consumer

One of the areas that are still a challenge for online businesses is safety. As the opportunities to go global arises, assuring consumer’s safety while paying with their credit card is an issue that needs solving. Only then can you take its full advantage. Know the tools that you can use to protect your website. Luckily, you can find a WordPress website design company to have anti-spam tools added to your site. 

Now the internet is way easier to access. People can find and hack your information online. Help your customers to transact through the electronic marketplace comfortably.

Build Partnership

It is an important area, although overlooked. Usually, it costs nothing to offer excellent service to your customers but earns you big. When you delight them, they refer others to your company. Whenever you have an oncoming sale, let them know ahead of time. They feel valued.

Give them coupon vouchers that they can redeem in your store. For your existing customers, you can offer them loyalty cards that will earn them points that can later accumulate into substantial cash, which they can use and save money.

Based on the aggregate of referrals they have brought to your store, you can offer them some discount to encourage them to do so. The whole essence of saving your client’s acquisition is what will retain them. Transparency also plays a significant role in involving clients in your business in 2020.

Make Use of Common Platforms

When you are operating in e-commerce, it is paramount to find out where your clients spend more time for you to reach out. It is so apparent that you will find most of them on social media such as Facebook, Instagram, and LinkedIn. Use them to interact with your clients. If there are questions that need answers, don’t take long to answer them. Clarify when required, and create a meaningful personal connection.

By taking full advantage of the platforms, you can create a community and start a conversation by seeking customer’s insights. Weigh in some exciting trends that will engage as many people as possible. To keep the fire burning, have an open dialogue.

Customers’ Reviews 

What kind of analysis are your customers giving? If you offer commendable service to your clients, then you don’t need to worry about the reports that you will find on your site. New customers will take a view of what previous ones had to say regarding their purchases and overall experience in your brand.

Remember, testimonies can give more weight to your brand, and the majority of people will only buy from you after watching videos of customer testimonials. To emphasize this, you can offer small incentives to your clients to participate in it.

Offer Exclusive Deals

Everyone loves deals. Especially when you mention that it is exclusive. Show a sneak peek of some unique content that you will release at a later date in your blog, to have your clients hooked. You can keep updating it on your site, or even send an email reminder, so your customers don’t miss out.

If you get a WordPress website design company to work on your site, these are things that can get sorted. Provide your email subscribers and those who have a premium membership a 5 to 10% coupon so that they can use it to purchase your products and probably spend more.

Be an Inspiration

We understand you are in business, but a little inspiration goes well with it. Develop a marketing initiative that draws people closer to your brand because it shows that you care for them. Some companies will advertise, “for every purchase, a dollar goes to help the needy.” While those in fashion will say something similar, “buying a pair of shoes from them will warrant one to a poor child.”

Your brand shows that you care and play a significant role in helping the marginalized.

Sharing your vision to the world also can inspire many customers out there. Assuming it carries a relevant message that depicts your care.

Do a Follow-up

customer followup

Most people do a fantastic job of bringing in a customer, and finally converting leads. Little do they realize that one of the other essential business deals of closing the loop is doing a client follow up. Call and check if your customers’ merchandise was according to their needs.

How was the service experience? Not only will this grow your clientele base, but it will bring back the customer for more. Orange Mud CEO Josh Sprague, suggests; “Remember to organize tasks of customer’s follow-up with an intent of executing.”

Since not everyone will appreciate a follow-up call, learn your customer’s behavior. When you do so, it will be way easier to understand their preferred means of communication. Most importantly, the right time to give them a call. If a customer says a call is a bother, it’s good to respect their request unless there is an urgent situation.

Take Them for a Tour

Since you cannot invite everyone to your company, select only the loyal ones. Take them on a tour guide as you explain more about your products. You should be more knowledgeable about your company, and everything that you have there. It is an efficient way of reaching out and involving clients about a brand that they love.

For the sake of those who did not make it, you can record the tour on video and place it on YouTube and all your active social media avenues. These are places that you are likely to attract a lot of views. Remember, there are companies like Animoto that have enabled you to turn your amateur video into a more professional type.

In conclusion, when you develop a strong business relationship with your customers, you are headed to the top. Customers love to be treated special and appreciated. They value responsiveness. Ensure to have a mobile integration to nail this effectively. There are varieties of tools that you can get from the WordPress website design company that can be added to your site to involve customer interaction.

 

Reverse Image Search Blogs You Should Read!

Reverse Image Search Blogs You Should Read!

If you are interested in getting information about the reverse image search tool, you are in the right place! You can get all the details of reverse image lookup and find similar images using the amazing tools like duplichecker.com

Other than using these free reverse image search tools, you must also know about the different facts and features of these online tools. Sometimes searching for an image is not always the purpose for visiting these online tools for reverse image search rather you can use these tools to read about their blogs and interesting information that they upload on a daily basis. Below we have mentioned the tops reverse image search blogs you can read to get amazing information about the new trends that the reverse image search tools have set in the world of technology!

The TinEye Reverse Image Blog!

The blog of the TinEye reverse image is also very exciting to read, from learning all about Google’s new search console to learning tips of surviving recession you can learn all about life from this blog.

  • Trending blogs include Facebook on trial of hiding likes on a post! You can learn how Facebook is changing its strategies every turning day.
  • Small businesses and winning marketing strategies can let you know about the exciting details for setting a new business with the minimum investment.
  • Instagram and its amazing features that will also teach you about business trends on Instagram and how you can increase your business using Instagram.
  • Blockchain technology and how it can save the IRS.
  • Tips on making videos and posting them on YouTube to make sure you can earn money by staying at home.
  • Steps to prevent plagiarism in your content by using the best plagiarism tool available on the web!

The Soft Script Reverse Image Blog!

The blog of the soft script reverse image is one of the most exciting ones available on the internet. You can read blogs about different niches. The latest blogs that are available on the site are of securing the business of the small vehicle commercial business, and you can also read about the expert guides for your company to follow future trends, you can also get complete information about Google’s BERT update and is that a bad decision made by Google! You can also learn about new Christmas and Halloween trends.

This blog can also help you know about the best online business setting tips from home, and you can also know about the trending features of the reverse image tool!

 

The Raymond Blog!

The Raymond is also one of the reverse image search engines which has an exciting blog about:

  • Different android launchers that you being designed by developers and how you can use reverse image search with these launchers!
  • Business startups and details about making a logo so that you can advertise your brand in the best possible way!
  • Get to know about how to reverse image helps you in logo designing!
  • Facts about plagiarism and how it is related to reverse image search!
  • Features of Google chrome and how can you use reverse image search on it!
  • Microsoft Windows and its new feature for reverse image search online!

These are some of the important blog types that you can read while using the tool. You can get all the information about new trends while you’re at it. For some people, reverse image search can be boring, but the blogs on the sites are truly exciting!

The Small SEO Tools Blog!

This is yet another important site that shows that can provide you with an amazing range of exciting blogs. You can read interesting facts about different tools and their updates, and you can also learn about the changing market of the world and how it is shifting towards the digital era!

You can find blogs about:

  • New business ideas and how reverse image search tools can help you!
  • Do it yourself techniques which will help you search for images by using the new updated tool for image searching!
  • Updates about the new version of the reverse image search tool and how it is blowing the mind of users!
  • Introduction to new image search tools on the internet that will help you get secret information about profiles!
  • Video downloading through the use of the new reverse image tool!
  • Information about plagiarism checker and how reverse image tools are helping the checker tools in detecting image plagiarism!
  • The best reverse image search online and its use to make sure your content is highly unique!
  • Disadvantages of using the reverse image search engines and why you should use the website tools instead!

 

The Pinterest Visual Search!

Pinterest is also a station which has a lot of interesting blogs! The top trends of the blogs include tips about work, information about creators, insight details! the blogs that are new on the site that you can read right now are making a creative spotlight for the new reverse image search engine, inspiring facts about the reverse photo lookup and how to do it in the right way, introduction of the Pinterest visual search as the trending new reverse image tool, Pinterest advertisements and how reverse image helps them.

The Blog of Duplichecker.Com

The blogs of duplichecker.com are also one of the best for reading blogs. You can read about important things like:

  1. The history of the reverse image search and why it was created!
  2. Information about the bad bugs that made the reverse image search engine of Google worse!
  3. Details of the new version of the reverse image tool that they have launched!
  4. The topmost famous tools for reverse image search!
  5. How you can get recipes using their reverse image search tool!
  6. How can a reverse image search tool save you from getting into copyright complications?
  7. Blogs about new upcoming features of the reverse image search tool and how it will be better from the last version!

Search Engine Reports.Net

The blogs that are available with the SER are also said to be the most innovative and informative. You can easily learn about:

  • The most common use of the reverse image search tool!
  • About the lack of awareness about the reverse image search tools!
  • New updates about the plagiarism and reverse image search tool and how it will take the Digi-world to another level.
  • Facts about the use of reverse image search that you would never know!
  • About advancement in technology and how to reverse image search is the future of browsing!
  • How the reverse image is replacing keyword searching every turning day!
  • Launch of new tools that have search by image features!

You see if you want to learn about the world technology advancement, the effect of reverse image search tools on your business, the updates about different tools related to image searching and how the new updated versions will leave the conventional searching method far behind you can always hook up to these blogs and get yourself updated!

There are many more blogs related to reverse image searching that we haven’t discussed today, but we will let you digest these first and then we will talk about the rest of them in our next article!

Quick Halloween Marketing Ideas to Boost Sales This Holiday Season

Quick Halloween Marketing Ideas to Boost Sales This Holiday Season

Are you wondering what quick Halloween marketing ideas will boost your sales up this Holiday month? Don’t worry at all as you have just come to the right place for all your answers. Instead of jumping directly onto Marketing ideas for Halloween 2019, let us first take a quick look at last year’s marketing trends and predicted present trends.

In this article, you will find various solutions to all your queries about ecommerce marketing strategies and how to boost your sales during holiday seasons using social media marketing and current business trends.

What is Halloween?

Halloween is an annual ghostly holiday celebrated on October 31st every year. This 2019 it falls on Thursday, October 31. It came into observation along with the ancient Celtic festival of Samhain. On this day, people light bonfires and wear scary costumes to stall away ghosts.

Celebrating Halloween is an ancient practice, but with time it has become trending. According to a research in 2018 by the National Retail Federation (NRF), 175 Million American’s celebrated this scary time of the calendar. They, on average, spent 9 Million Dollars for celebration.

What They Buy for Halloween?

This quarter the estimated Trick or Treat holiday shopping trends are

  • 68 percent of Americans plan to celebrate Halloween this year. Top spending categories for 31st October 2019 are:
  • $3.2 billion on Halloween costumes,
  • $2.6 billion on Halloween candies
  • $2.7 billion on Halloween decorations, and
  • $390 million on Halloween greeting cards
  • What They Buy for Halloween:

This 2019 October edition holiday has gained popularity because it is an affordable holiday. Right from kids to adults, each and every person loves to celebrate this spookiest day of the year. Shoppers look forward to Spooky items that are bang for a buck.

90 percent of Americans buy candies for trick or treats, spending about $2.6 Billion. Around 75 percent buy decor, and not more than 70 percent spend on costumes.

Top five trending costumes for adults were:

A witch, vampire, zombie, pirate, and Avengers character.

While for children, the costumes were Princess, Superhero, Batman, Star Wars character, and Witch.

In recent times shoppers even buy weird costumes for their pets. The five most popular pet costumes were Pumpkin, hot dog, bumblebee, devil, and cat (for dogs).

When Should You be Ready for Halloween?

  • 6% of shoppers will start shopping before September.
  • 28% of shoppers will start their shopping during September.
  • 41% of shoppers are likely to get done with their shopping in the first week of October.
  • 25% of the shoppers wait until the latter half of the October month in search of more profiting offers.

If you have not yet started with ecommerce marketing, it is never too late. You can begin with it even now.

What channels you should use to sell your products?

Social Media channels are considered to be the most effective channel for marketing during holiday seasons every year. Most of the traffic for your business flows in through these online channels like Instagram, Facebook, YouTube, Twitter, and Pinterest.

We have included an image below, which helps you analyse how online media has influenced purchases and increased sales over a few years.

socialmediahalloween

Here are a few Halloween marketing ideas that would boost your sales this Scary season:

1. Customizing Your Website:

Customizing your Website is the best way to start your business strategy for this ghostly season. It is an excellent ecommerce strategy. You can customize your Website in various ways.

Here are the best customizing options for your Website:

It is the best way to attract customers, and be a part of this creepy Day celebrations. Even Google uses this method.

  Source: Google

  • Use a Spooky Favicon:

Favicon is nothing but a tiny icon that appears on the top of your browser’s tab for your Website. Though customizing favicon seems to be a small change, it has a significant impact on attracting the audience.

  • Add a Scary theme:

Apart from the logo and favicon, what gives your Website festive feel is the theme. If you are willing to get into the holiday theme, you must revamp your Website by giving it the holiday edition touch. This themed Website modification is for providing your visitors holiday season spirit.

Source: Walmart

Apart from these few customization’s, what could really attract customers to your websites are the use of Chatbots. Chatbots are conversational agents on your site. With the help of chatbots, you get a chance to wish all your customers who visit your website and create an emotional bond with them.

   2. Launch Limited Edition Products:

One Halloween business marketing idea used by many chocolate companies and other brands is they launch limited edition products. This practice of launching customized products keeps fans eager for your companies collections. This practice increasing brand value and trade.

There is an added advantage when the product also targets Christmas. Starbucks, in 2003, launched Pumpkin Spice Latte flavor. This product might not have been wholly linked with this scary day.

Source: Starbucks Coffee Company

However, this flavor is available only during the months of September to December. Along with many other limited-time products, it has become a trendy item. This product is selling more than 200 million units over the last 15 years.

Plan your limited edition products in such a way that they are unique and catchy.

   3. Bring back fun with Halloween contests:

User-Generated Content (UGC) is a successful way to attract customers. Running a themed Halloween social media contest for your Company or business is the best way to get UGC.
This scavenger hunt time is all about Halloween outfits, pranks, fun, and entertainment. By launching such themed festival contests, you can bring in a lot of organic traffic.

            Source: Mochi shoes

Social media algorithms are being modified over a period of time. The algorithms for Facebook are prioritised for posts with meaningful interactions i.e., post which has a greater people engagement (comments, likes, and shares) appears on top of your feed. For Instagram, the algorithm is set to feature new posts on the top.

Hence to avoid such risks of a failed campaign, promote the contest through paid media. This contest idea is to not only get UGC but also to generate brand awareness to a new audience.

For these spooky media campaigns, you can give corporate gifts to the top one to three entrants. Otherwise, you can have one main prize and provide coupons to all entrants to redeem at the store or online.

   4. Offer Spooky Deals or Discounts:

This creepy day is the time where 40 percent of the buyers start their holiday shopping.

When you club coupons, deals, or discounts with holidays, your customers, it encourages them to take up these luring offers. This 2019 Halloween is one that will not ‘trick your customer but will only ‘treat’ them.

 Source: Canva

You can give discount vouchers, coupons, or deals on the themed products of your Company. Else you could do the same for all commodities depending on your companies retail strategy.

Offering discounts or coupons just around the holiday season can lure customers into shopping for more than they would have.

   5. Customize your Social Media Pages:

You can create your vouchers, images, and other similar products in the same manner.

Just like your Website, try customizing your online pages into creepy themes. This ecommerce trick attracts customer’s attention to your establishment. Customizing social media sites is an essential ecommerce methodology. On the other hand, it is a great Halloween marketing idea 2019.

Customizing is necessary as the current trend is all about web networking. Most of the traffic flows through your online channels. When you add a little pinch of holiday touch to your social accounts is always welcomed by the customers.
You can customize your online pages using Dot Template.

 

   6. Launch theme-based Media Marketing Campaigns:

Source: Dominos

After customizing your online channels, you should tailor your social media posts too.

As trick or treat occasion is not as huge as Christmas, you need not have to customize all your online posts. Yet, you should have at least two Halloween posts a week during October and September.

Your themed campaign shouldn’t be only about these one or two themed posts. If any other thematic promotions of your organization are running, promoted them too. Use regular web posts and standard online advertising for promotions.

Online advertising can be done using Google, Amazon or other social media.

Generating Social media campaign templates is very easy.

  • Create an Edit account.
  • Choose professionally created templates from their library.
  • Upload your personalized photos or you can select from their images.
  • Add filter and text.
  • Save the template and share it with others.

   7. Run a Themed Email Marketing Campaign:

Source: media tumblr

Adding a small theme to your email campaign can boost sales, or bring in brand awareness for your firm. When you link festivals to industries such as health, security, or other services, it adds benefits.

Dentists and doctors can share emails about the risks of overeating candy, or the type of candy children should avoid.

A company selling security services could share tips on how to stay safe during trick-or-treating.

A restaurant can share details of exclusive food items and discounts at their place.

One email marketing tip is to include a sized image for sharing on social media. This image can feature one or two tips that allow people to share among their family or friends.

An essential point for you to keep in mind is that you shouldn’t change the frequency of your email marketing. Changing the frequency rate can turn the mails into Spam.

You must always aim at boosting your email conversion rate while you are doing email marketing.

   8. Link this spooky day to your business:

This holiday season can boost up sales for Realtors, Restaurants, and Real estate.

#1. Halloween marketing ideas for REAL ESTATES:

Like other ecommerce businesses, Real Estates can also use a few strategies.

  • You can run a themed email campaign sharing details of your market history, ongoing projects, and why you are unique.
  • Launch deals and special offers for 31st October.
  • Run online creepy home decor contests in the neighborhood.
  • Attach a business card to your trick or treat candies and pumpkins.
  • Send corporate gifts to both old and new clients and make them feel special.

You can use Edit to create your business card designs or flyers.

Top 10 Halloween corporate gift ideas are:
  • Mini Ghost candles
  • Carved Pumpkins stickers
  • Ghostly molded chocolates
  • Horror shot glass sets
  • Customized goody bags
  • Flickering fright lights
  • Personalized cards
  • Flavored box of ghost Cookies
  • Party flavored candies
  • Customized witch survival kits
    .

#2. Halloween marketing ideas for Realtors:

  • Customize cards and send them to the whole neighborhood.
  • Send wishes via email to all your potential customers as well as prospective customers.
  • Write blog posts linked to the ghostly theme Like How to decorate your home this Halloween?, How to celebrate Halloween? Or What to wear this Halloween?

Source: Passion For Savings

Top 10 Halloween party themes for decoration are:
  • Haunted House
  • Willy Wonka
  • Scary Carnival
  • Superhero
  • Graveyard
  • Scavenger Hunt
  • Vampires
  • Pumpkin blast
  • Monster gang

#3. Halloween Marketing Ideas for Restaurants:

The food industry is an evergreen business during all holiday seasons. For this Scavenger hunt time, here is what you can do.

Design a tasty menu using scary names or combinations.
Launch limited edition food items using Pumpkin as the main ingredient.

Top 10 Halloween food recipes are:

Halloween-CupcakesSource: Peppy Kitchen

  • Pumpkin Caramel cake
  • Eerie eyeball pops
  • Eyeball pasta
  • Pumpkin hummus
  • Spooky fruit punch
  • Maggoty Apples
  • Caramel Apples
  • Mac-o’-Lantern and Cheese Bowls
  • Mummy hand pies
  • Graveyard Cup Cakes

Decorate your whole restaurant in a scary theme.
Launch special offers, discounts, coupons, combo offers over food items.

Burger King, during this trick or treat season, launches a spooky campaign every year called, “Halloween Horror Nights.”

Burger-King-Halloween-WhopperSource: Burger King

   9. Host an Event

“What should we do for Halloween?” is the question everyone would have on their minds. Answer their call by hosting an event under your banner. Your event could be a simple Halloween theme contest or a blockbuster show.

One best idea of an event is the Pumpkin Carving Contest. The Carving can be about themes for your Company or Name of your firm. Hosting an event is an impactful ecommerce idea for small businesses.

But whatever you plan for, propagate the event as early as possible so people can block their dates for it.
Promote your event via emails, web channels, or any other media according to your budget.

If you feel that hosting an event is not a cup of your tea, you can always take the help of event managing companies. Top Event Management companies in the USA are Sensis Agency, Bigfish Communications, Blanc and Otus.

“It’s not Halloween unless you go to @horrornights at Universal! Thank you #UniversalHHN for the tricks & treats with some of my favorite people 🎃🖤👻 always a blast.”

source Instagram profile : ddlovato

10. Write Seasonal Blog Post:

Writing a Halloween theme content is an attractive way to grab customers’ attention. You can write about various topics like History behind this Spookiest year? What to wear, How to Celebrate and other related season topics.

Writing about the small articles, and publishing them online increases organic traffic. Along with the post, you can add about the ongoing Halloween 2019 ecommerce campaign or deals you are offering for 31st October. Use SEO (Search Engine Optimization) Tools for optimizing your blog.

Call to action is a necessary step when you are providing customers with such content. Most of the customers tend to look for a call to action once they feel the blog interesting. Hence you should always guide such leads to your merchandise page.

Blogging is an essential SEO (Search Engine Optimization) recommendation. When your SEO ranking improves, it makes your site rank higher. If you have no idea about how to do SEO or other digital marketing technical works, you need not worry; you can follow the easy SEO guidelines.

   11. Use Hashtags:

halloween hastags

Hashtags are the basics of all social media platforms. Hashtags organize similar events, ideas, and trends together. When you check for that particular hashtag, you can view all related posts at a single platform. Adding hashtags like linked with this creepy night like #happyHalloween, #trickortreat, #HalloweenCostume, add an advantage.

Social media channels are full of videos and photos for these specific hashtags.

A hashtag contest is the simplest way to gather user-generated content (UGC). It increases brand awareness and reaches a new target audience.

If you are facing a problem in creating hashtags or want to cut some time in creating hashtags you can generate trendy hashtags using: Seek metrix for Instagram and Facebook and Hashtagify for Twitter.

   12. Plan for Giveaways:

Free Giveaways are the best way to gather UGC. It is the human tendency to get anything that is FREE. Free Giveaways help in exposing your brand to other customers. When you implement such marketing ideas, people are most likely to participate.

When you plan for giveaways, include aspects such as share, tag, or like our social media pages. This helps in free promotions and increases organic traffic.

Source: Modcloth

Never do a bogus giveaway. When you announce a giveaway, there should always be some or the other item which would reach the winners. When false campaigns are run, customers lose trust in you and would not recommend buying from you in the future.

Giveaways gifts need not be costly. They can be anything related to that particular holiday and promote your brand. For giveaway ideas, you can refer to Give away monkey site.

Here are some of the easiest and effective Halloween social media contest ideas for giveaways:

#1. Run a photo contest:

Photo contests are among mostly loved contests on the web. These contests get your entrants involved in the contest themselves. Running a photo contest helps you in collecting user-generated content (UGC). This content you can use in your future for retail purposes.

Apart from these outfit photos, another vital aspect of this ghostly day is weird makeup photo updates.

halloween make up ideasSource: pinimg

Top 10 Halloween makeup ideas are:
  • Poison Ivy
  • Zombie
  • Vampire
  • Scare-Crow
  • Pennywise
  • Joker
  • Killer clown
  • Harley Quinn
  • Annabelle
  • Creepy Ghost

#2. Run a referral contest

A social media referral contest helps you generate social engagement. A referral is where your giveaway or company page is shared. When participants refer your Company with others, they help in promoting your brand. This is a fantastic way to build a social following and spread the word about your brand to others.

#3. Share entries

pepsi contestSource: Pepsi Nepal

Sharing Entries on Facebook and Instagram has been a best practice for giveaway campaigns. These share entries contests firstly involve the purchase of your Company’s goods. Secondly, they help in the free promotion of your brand on social media. It increases sales of your brand as well as brand awareness.

   13. Team Up with Similar Campaigns:

Teaming up with similar 2019 Halloween social media campaigns is a wonderful ecommerce idea for small organizations. You can create promotional materials that highlight what each Company is offering. This extends the target audience to large portions targeting both organizations. This idea can come to implementation at any point during the year. Yet, it works very well during significant promotional periods.

Conclusion:

So, these are a few tricks which you could put in place this quarter. Remember, these marketing strategies are not limited only to E-commerce. They can also be used for realtors, real estates, apartments, and restaurants. Also, the only mantra to boost your business sales is by planning it accurately.

We hope that these marketing ideas are of great help to you this holiday season. If you have other ideas of marketing, do share it with us.

We also would love listening to your stories about how this holiday season marketing. So, do write to us in the comment section below or contact us.

Best wishes to you and your Company this Spookiest day of October, Happy Halloween!!!